A very
interesting take in today's Wall Street Journal regarding what Apple (AAPL) could potentially be doing in 5 years. I won't rehash my old posts but most of my bullishness on this name, aside from the potential market share wins of Mac vs PCs revolve around Apple as the center of the
digital revolution. (
Nov 24: Apple (AAPL) the Cultural Icon) Much of the ideas in this article, are similar to my longer term vision - i.e.
Apple will be running your home ;).
My timeline on this name is quite far down the line, hence I don't get too
stressed regardingthe quarter to quarter numbers, although we have to be aware of the lemmings knee jerk reactions to Apple's ALWAYS conservative guidance. Technology, to me, as a sector is very overrated - there is very little true secular growth. Hence, despite the expensive valuation - I am willing to pay up for the few real growth stories - with that said, I have
Apple down at the lower end of its typical allocation due to this very nice run the past few months - would like to add back more exposure at lower price points.
And yes, the US consumer is stressed, and no
Apple won't be immune. But this is becoming an international story - with nearly 50% of sales now overseas. And even stressed Americans still will cut things less important to them than such valued treasures as video games and Apple products. ;) Let's see what Forrester Research is predicting 5 years out.
- Forrester Research is the latest to look into the crystal ball in a new report that imagines the Apple products of 2013. But rather than predict Apple jet packs or other outlandish new directions, the research firm uses the company's recent history as a guide to forecasting.
- Forrester's conclusion: While much of Apple's great successes have been mobile products such as the iPod and the iPhone, the company will seek to colonize rooms throughout the home.
- Among the new products Forrester predicts Apple will create are wall-mountable digital picture frames with small high-definition screens and speakers that wirelessly play media, including photos, videos and music, stored on a computer elsewhere in the home.
