General Mills (NYSE:GIS) is one of the few companies that are making shareholders happy during the current market turbulence. Perhaps they are getting a little bit too enthusiastic.

Let’s take a look at what the financial media has been reporting on GIS;

• Growth in This Market?
  “We had a good day today.” How many CEOs can say that when the Dow drops 449 points in a single session? Well, General Mills Ken Powell can, and he did during an interview with Cramer Wednesday.
• Finding Safe Havens
  It’s looking ugly out there, but CNBC’s news team is searching for havens for investors.
• Investors Sweet On General Mills
  General Mills satisfied Wall Street’s appetite Wednesday, giving its 2008 earnings guidance a hearty boost and serving up earnings that exceeded expectations despite rising raw material costs as cash-strapped consumers ate more meals at home.
• General Mills Tops Estimates, Projects Higher Profit
  General Mills Inc., the maker of Cheerios cereal, reported first-quarter profit that exceeded analysts’ estimates and said full-year earnings will rise faster than it forecast after sales increased the most since 2002.
• Cramer’s Food For Thought
  As food prices soar, Mad Money host Jim Cramer eyes General Mills, with Ken Powell, General Mills president & CEO.
• Bullish on GIS
  General Mills has a winning recipe for beating the street, with Kendall Powell, General Mills CEO and Mad Money host Jim Cramer.

As we can see from the above stories and videos, people are very bullish on the company currently because the fundamentals are great now. We have to go back and keep an eye on The Investor Sentiment Cycle. Perhaps GIS is entering the Enthusiasm phase.

Enthusiasm
Once it is widely accepted that economic and corporate fundamentals are supporting higher prices, a bell goes off. The bull survived The Big Dip.