-- Ford adding new fuel-efficient small cars and crossovers to North American product lineup
-- Six European small vehicles coming to North America from global B-car and C-car platforms
-- Three large truck and SUV plants converting to small cars; retooling begins this December
-- Ford, Lincoln and Mercury lineup to be almost completely upgraded by end of 2010
-- Ford plans to be the best or among the best in fuel economy with every new product in its segment
-- Hybrid vehicle production and lineup to double in 2009
-- Capacity for North American four-cylinder engines to double by 2011
-- Ford, Lincoln and Mercury confirmed in company's North American brand portfolio
DEARBORN, Mich., July 24 /PRNewswire-FirstCall/ -- Ford Motor Company
(NYSE: F) today announced a significant acceleration of its transformation
plan with the addition of several new fuel-efficient small vehicles in North
America and a realignment of its North American manufacturing.
The actions represent a considerable shift in Ford's North American
product plans and investments toward smaller vehicles and fuel-efficient
powertrains in both the near- and mid-term in line with rapid changes in
customer buying preferences.
In addition to bringing six small vehicles to North America from the
company's acclaimed European lineup, Ford is accelerating the introduction of
fuel-efficient EcoBoost and all-new four-cylinder engines, boosting hybrid
production and converting three existing truck and SUV plants for small car
production, beginning this December.
'We continue to take fast and decisive action implementing our plan and
responding to the rapidly changing business environment,' said Ford President
and CEO Alan Mulally. 'Ford is moving aggressively using our global product
strengths to introduce additional smaller vehicles in North America and to
provide outstanding fuel economy with every new product.'
Mulally said the company is more focused than ever on its transformation
plan, which calls for:
-- Aggressively restructuring to operate profitably at the current demand
and changing model mix
-- Accelerating the development of new products that customers want and
value
-- Financing the plan and improving the balance sheet
-- Working together effectively as one team, leveraging Ford's global
assets
'The progress we have made in working together to create a 'One Ford'
global enterprise during the past two years gives us a unique competitive
advantage in today's environment,' Mulally said. 'We are in a stronger
position than ever to leverage Ford's global assets to address the North
American business environment. We also are building on the past few years of
progress in continuously improving our quality, reducing our cost structure
and introducing strong new products.'
Aggressively Restructuring
Ford will convert three existing North American truck and SUV plants for
small car production, with the first conversion beginning this December.
The moves are in addition to Ford's announcements in May and June that it
is reducing its North American production plans for large trucks and SUVs for
the remainder of 2008, as well as increasing production of smaller cars and
crossovers.
'We are transforming Ford's North American manufacturing operations into a
lean, flexible system that is fully competitive with the best in the
business,' said Mark Fields, Ford president of The Americas. 'We remain
committed to matching our capacity with real consumer demand, and we are
equipping nearly all of our assembly plants with flexible body shops, ensuring
we can respond quickly to changing consumer tastes.
'In addition, we are adding four-cylinder engine capacity to meet the
growing consumer demand, while expanding production of our new EcoBoost
engines, six-speed transmissions and other fuel-saving technologies,' Fields
said.
Among the manufacturing realignment actions:
-- Michigan Truck Plant in Wayne, Mich., which currently builds the Ford
Expedition and Lincoln Navigator full-size SUVs, will be converted beginning
this December to production of small cars derived from Ford's global C-car
platform in 2010.
-- Production of the Ford Expedition and Lincoln Navigator will be moved
to the Kentucky Truck Plant in Louisville, Ky., early next year.
-- Cuautitlan Assembly Plant in Mexico, which currently produces F-Series
pickups, will be converted to begin production of the new Fiesta small car for
North America in early 2010.
-- Louisville (Ky.) Assembly Plant, which builds the Ford Explorer mid-
size SUV, will be converted to produce small vehicles from Ford's global C-car
platform beginning in 2011.
-- Twin Cities (Minn.) Assembly Plant -- which was scheduled to close in
2009 -- will continue production of the Ford Ranger through 2011 to meet
consumer demand for the compact pickup.
-- As previously announced, Kansas City Assembly Plant this year will add
a third crew to its small utility line for the Ford Escape, Escape Hybrid and
Mercury Mariner and Mariner Hybrid.
In tandem with the realignments, Ford will continue to offer targeted
hourly buyouts at its U.S. plants and facilities, working with the UAW to
secure competitive employment levels. Ford also said it remains on track to
reduce salaried-related costs by 15 percent in North America by Aug. 1.
Ford North America still expects to reduce annual operating costs by $5
billion by the end of 2008 -- at constant volume, mix and exchange, and
excluding special items -- compared with 2005. In addition, the company said
it plans to continue to reduce structural costs beyond 2008.
The company also confirmed Ford, Lincoln and Mercury will remain in its
North American brand portfolio. Ford said it will work with its dealers to
broaden and accelerate its dealer consolidations, which will result in a
dealer network that reflects the changing industry size and model mix.
Ford also updated its current North American planning assumptions, which
include:
-- U.S. economic recovery to begin by early 2010
-- U.S.