WhitePages.com Latest to Offer AdReady's Self-Service Advertising Solution to Marketers
SEATTLE, July 24 /PRNewswire/ -- AdReady(TM), Inc., the leader in
self-service online display advertising, today announced that WhitePages.com,
the leading website for finding and connecting with people, will use the
AdReady(R) solution to assist marketers with limited budgets who wish to grow
their businesses using Internet display advertising. The service will be
available starting July 24th, and can be found at
http://www.whitepagesinc.com/smallbusiness/.
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The AdReady platform enables marketers with smaller budgets to advertise
their products and services on websites like WhitePages.com which are
traditionally used for large, national banner ad campaigns. Marketers without
the resources to hire advertising agencies often find it challenging to get
the attention of their target audience via online advertising. The AdReady
platform provides those marketers the opportunity to raise their visibility
and reach desirable and targeted customers.
'WhitePages.com receives a significant number of inquiries from budget
conscious, smaller scale advertisers every month,' said Ingrid Michelsen,
Director of Advertising Strategy for WhitePages.com. 'Like many other major
national online advertising platforms, we don't have the bandwidth to sell,
traffic and optimize banner ad campaigns for smaller advertisers. We are very
pleased to work with AdReady to deliver an automated advertising solution for
those customers, allowing them access to a highly serviceable sub-set of the
online marketing tools traditionally available only to our advertisers with
large budgets.'
'More and more business owners are learning about the benefits of online
advertising as a means to attract customers,' said Mark Feldman, Senior Vice
President of Sales and Business Development for AdReady.