'Confidence Pool' guaranteed to lower productivity in every office

CHICAGO, Aug. 5 /PRNewswire/ -- For the first time, Emmis Interactive, Inc., the software and consulting company that empowers the reinvention of local media, today announced it is opening up its catalogue of custom products, tools and games to radio broadcasters and other local media companies to purchase a la carte.

'Radio stations, magazines and television stations now have the opportunity to use our customized online tools, whether or not they are served by our proprietary BaseStation(tm) platform,' Deborah Esayian, co-president of Emmis Interactive said. 'These products provide real revenue opportunities for media entities of any size or market.'

Confidence Pool, one of those custom online products, provides media websites with football weekly pick-'em pools that engage audiences. The interactive game can also be used for non-sporting competitions, such as reality and award shows.

'The kickoff of the football season presents the perfect opportunity for media sites to get on board with this product,' Esayian said. 'And beyond engagement of an audience, these products provide meaningful sponsorship opportunities for advertisers.'

Other products now available a la carte include Emmis Interactive's iTunes Music Storefront technology, with its fully integrated 6-million song iTunes library; SOUNDBOARD, which turns your music testing into an interactive experience for listeners; Moderated Chats; and custom games including Texas Hold 'Em, Word Search, Sudoku, and Pick N' Win. More information and a complete list of available products can be found on the Emmis Interactive website.

Since announcing it was going to market its services to radio broadcasters and other local media companies in late April, Emmis Interactive has announced partnerships with Renda Broadcasting, Big League Broadcasting, Lincoln Media and Corus, as well as announcing a licensing agreement with the iTunes Store to market its custom Storefront technology.

Emmis Interactive, Inc., an award-winning global software and consulting company, provides local broadcasters and publishers with profitable, sustainable interactive businesses. Combining years of broadcast and publishing experience with cutting-edge technology and unparalleled service, Emmis Interactive empowers local media companies with a comprehensive digital strategy to maximize the value of their media brands. Services include interactive strategy for executive management, interactive sales training, content management consulting, proprietary technology platform and hosting services, custom website design and interactive product development.

Emmis Interactive Inc. is an Emmis Communications Company. For more information about Emmis Interactive, visit www.emmisinteractive.com.

Certain statements included in this report or in the financial statements contained herein which are not statements of historical fact, including but not limited to those identified with the words 'expect,' 'will' or 'look' are intended to be, and are, by this Note, identified as 'forward-looking statements,' as defined in the Securities and Exchange Act of 1934, as amended. Such statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to be materially different from any future result, performance or achievement expressed or implied by such forward-looking statement. Emmis does not undertake any obligation to publicly update or revise any forward-looking statements because of new information, future events or otherwise.

SOURCE Emmis Interactive, Inc.