In c4911 transmitted at 10:50e, August 18, 2008 an error occurred in the
eighth paragraph. The second sentence should have read "The software was
especially popular with financial regulators, such as the Investment
Dealers Association..." and not "The software was especially popular with
financial regulators, such as the Ontario Securities Commission..."
Corrected copy follows:
Sprylogics' Cluuz.com Search Engine Featured in Globe & Mail
TORONTO, Aug. 18 /CNW/ - Sprylogics International Corp. (the "Company" or
"Sprylogics") (TSX-VENTURE: SPY), a developer of next generation semantic
search technologies was recently featured in the Globe & Mail online.
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"A New Way to Challenge Google
Some Upstarts Want Users to Rethink the Way They Find Information
Online. The Tech Heavyweights Have Noticed"
While tech heavyweights Microsoft Corp. and Yahoo Inc. spend billions
trying to wrestle control of the Web search industry from Google Inc., a
growing collection of niche search engines are rethinking the way users find
information - and they are catching the attention of the big three.
By developing tools that scour Web pages for the actual meanings of
words, rather than merely providing a list of sites with matching keywords,
these challengers hope to create services that help users find what they're
looking for faster.
It doesn't mean these upstarts are trying to beat Google at its own game.
That's not the point, says Michael Frank, chief executive officer of Toronto's
Sprylogics International Inc., the makers of Cluuz.com, a semantic search
engine attempting to get users to rethink the way they find information
online.
"What consumers want is to be able to find information faster, and they
want clues to help them find their way to that information faster," Mr. Frank
said. "What we're doing is quite unique and nobody can do what we're doing."
Search engines such as Cluuz use the science of semantics - the study of
meaning in language - to produce more relevant searches.While the site works
as a stand-alone search engine, it could also work if it were rolled into
existing offerings at Google, Yahoo or Microsoft's MSN, Mr. Frank said.
In July, Yahoo announced it was opening up its search index data to
developers as part of a project it dubbed Build your Own Search Service
(BOSS). In a press release announcing the BOSS program, Cluuz was one of four
services Yahoo cited as examples of innovative search tools built using the
platform.
Cluuz grew out of business intelligence software that Sprylogics designed
to help companies mine and analyze data on their own internal servers.