Global packaging solutions leader MeadWestvaco
Corporation (NYSE:MWV) has introduced three grades for its Natralock®
Security Packaging to give customers and brand owners greater
flexibility surrounding their desired level of product security and
brand protection. Natralock packaging is offered in three different tear-resistant
grades along with a variety of substrate selections, including MWV
Printkote® SBS, Printkote Eagle®,
Custom Kote® CNK®,
and Kraftpak®.
“Natralock’s
outstanding strength and durability ensures the highest quality trap
seal blister packaging solution that spans a wide array of applications,”
said Jeff Kellogg, vice president, Natralock security packaging, MWV. “As
such, our customers require different levels of security, so a ‘one-size-fits-all’
option isn’t ideal. By providing a choice of
substrate grades we’re allowing customers to
incorporate the appropriate levels of security features into their
packaging as the product requires.”
All solutions obtain the ideal performance for fold-over or two-piece
trap seal blister card applications where added pilfer resistance is
desired. The three levels of tear-resistant substrate grades include:
-
Natralock®
ETR is engineered for applications requiring the
Elmendorf tear test specification. The tear strength of the paperboard
remains constant even after a tear has been initiated.
-
Natralock®
GTR is developed for items required to meet
specifications established by the Graves tear test method. The
paperboard is extremely difficult to tear without first initiating a
nick with a sharp object and utilizes a special construction for a
better consumer experience.
-
Natralock®
NTR features MWV’s Easy Seal®
technology and offers only the substrate’s
inherent tear properties. This provides the most economical solution
for non-secure products and applications.
Natralock security packaging is specifically engineered to be used as a
clamshell replacement package to deter theft, increase product and brand
security and enhance environmental sustainability objectives. Natralock
packaging starts with a theft-resistant, laminated paperboard that is
recyclable, and is then combined with a clear APET or RPET thermoform to
create a visible package that uses 50 to 60 percent less plastic on
average than traditional PVC clamshells and is nearly impossible to tear
apart by hand. However, a consumer can safely and easily open the
Natralock package with a pair of household scissors, avoiding “wrap
rage” and the often injurious struggle
consumers experience with clamshells.
For information about Natralock products or licensing, visit www.natralock.com.
About MWV
MeadWestvaco Corporation (NYSE: MWV), provides packaging solutions to
many of the world’s most-admired brands in
the healthcare, personal and beauty care, food, beverage, media and
entertainment, and home and garden industries. The company's businesses
include Consumer & Office Products, Specialty Chemicals, and the
Community Development and Land Management Group, which sustainably
manages the company’s land holdings to
support its operations, and to provide for conservation, recreation and
development opportunities. With 23,000 employees worldwide, MWV operates
in 30 countries and serves customers in more than 100 nations. MWV
manages all of its forestlands in accordance with internationally
recognized forest certification standards, and has been named to the Dow
Jones Sustainability World Index for the fourth consecutive year. For
more information, please visit www.mwv.com.
MeadWestvaco Corporation
Alison von Puschendorf, +1
804-327-7284
mediainquiries@mwv.com
