LOS ANGELES, Oct. 12 /PRNewswire-FirstCall/ -- Rentrak Theatrical, a
business unit of Rentrak Corporation (Nasdaq: RENT), today announced the
weekend theatrical box office estimates for the weekend period of October 10
through October 12, 2008 according to the company's Box Office Essentials(TM)
theatrical box office data collection and analytical service.
The twelve estimated top producing motion pictures for the weekend, per
data collected as of 9:30AM Pacific on Sunday, October 12, 2008 by Rentrak
Theatrical include:
Rank Title Weekend Gross Locations
1 Beverly Hills Chihuahua $17,511,000 3218
2 Quarantine $14,200,000 2461
3 Body Of Lies $13,120,000 2710
4 Eagle Eye $11,015,000 3614
5 Nick And Norah's Infinite Playlist $6,500,000 2421
6 The Express $4,731,480 2808
7 Nights In Rodanthe $4,610,000 2575
8 Appaloosa $3,340,000 1290
9 The Duchess $3,320,000 1207
10 City Of Ember $3,200,000 2022
11 Fireproof $3,188,780 875
12 Lakeview Terrace $2,650,000 2218
Weekend of 10/10/2008 to 10/12/2008
(C) 2008 by Rentrak Corporation
About Box Office Essentials
Box Office Essentials provides each studio with password-protected, real-
time, web browser-based and 24/7 access to data pertaining specifically to
their movie release titles. A sophisticated toolset allows studio
distribution executives to view and analyze the information at different
levels of detail and across a multitude of attributes (by theatre circuit,
DMA, time zone, etc.), enhancing their ability to make faster, and better
informed decisions. Additional features include online school calendars (K-12
and college), interactive release schedule and 24-hour subscriber support.
About Rentrak Corporation
Rentrak Corporation, based in Portland, Oregon, is an information
management company serving clients in the media, entertainment, retail and
advertising industries. The company's Entertainment Essentials(R) suite of
services is redefining media measurement in the digital broadband era.
Entertainment Essentials provides customers with near-real-time, actionable
insight into performance of content distributed over a wide variety of modern
media technologies. Available by license or subscription, each Entertainment
Essentials application allows executives to analyze detailed industry-wide and
title-specific data to make decisions that enhance the bottom line and provide
competitive advantage. For further information, please visit Rentrak's
corporate website at Rentrak.com.
Contacts: Rogers & Cowan for Rentrak Corporation
Sallie Olmsted Amanda Bartz
(310) 854-8124 (310) 854-8151
solmsted@rogersandcowan.com abartz@rogersandcowan.com
SOURCE Rentrak Corporation