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Soma Intimates Joins the Battle Against Ovarian Cancer
Thursday, July 24, 2008 8:01 AM


Soma Intimates Teams up with QVC(R) Presents Super Saturday Live Benefiting the Ovarian Cancer Research Fund

FT. MYERS, Fla., July 24 /PRNewswire-FirstCall/ -- Soma Intimates is passionate about helping women look and feel their best. On Saturday, July 26th Soma Intimates is scheduled to appear during the QVC Presents Super Saturday Live broadcast beginning at 2 PM (ET). QVC shoppers will have the opportunity to purchase Soma styles, including the Asana Crop Yoga Pant and Seam Free Fabulous Cami, at HALF Soma Intimates' suggested retail price with net proceeds benefiting the Ovarian Cancer Research Fund (OCRF).

(Photo: http://www.newscom.com/cgi-bin/prnh/20080724/CLTH018 )

'As a gold level donor to QVC Presents Super Saturday Live, Soma is committed to supporting causes that impact the lives of our customers, and the lives of all women,' states Terri Fisher, senior vice president, GMM for Soma Intimates. 'We are thrilled to be joining forces with QVC and OCRF to help make a difference in the fight against ovarian cancer.'

'We're excited that Soma Intimates is joining QVC Presents Super Saturday Live this year,' said Denise Wine, director of event and partnership marketing for QVC. 'Offering our viewers products from such a well-respected brand while supporting OCRF is a win-win opportunity all around.'

Soma Intimates will be available through QVC at 800.345.1515 or by visiting www.QVC.com while supplies last. For more information about Soma Intimates, please contact Jessica Wells at 239.274.4798 or jessica.wells@soma.com.

About Soma Intimates

Soma Intimates launched in 2004 with a simple mission -- to provide women with stylish, comfortable and above all perfect fitting intimate apparel, sleep wear, lounge wear, and active wear, designed to suit every body and every lifestyle. Due to overwhelming consumer response, Soma Intimates has quickly evolved into 71 stores nationwide. For more information about Soma Intimates, please visit soma.com. Soma Intimates is a division of Chico's FAS, Inc. (NYSE: CHS).

About QVC

QVC, Inc., a wholly owned subsidiary of Liberty Media Corporation attributed to the Liberty Interactive Group (Nasdaq: LINTA), is one of the largest multimedia retailers in the world, with annual revenue of more than $7 billion.



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