LONDON, UNITED KINGDOM -- (Marketwire) -- 10/01/08 -- Reportlinker.com announces that a new market research report related to the Health food industry is available in its catalogue.

World Sports and Fitness Nutrition Market

http://www.reportlinker.com/p092492/World-Sports-and-Fitness-Nutrition--Market.html

This report analyzes the worldwide markets for Sports and Fitness Nutrition in Millions of US$. The specific product segments analyzed are Foods and Drinks (Sports/Energy Bars, Sports/Energy Drinks, & Powders to Mix), and Supplements (Amino Acids/Derivatives, Herbal Products, Prohormones, Vitamins/Minerals, & Others). The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual forecasts are provided for the period of 2001 through 2015. A ten-year historic analysis is also provided for these markets with annual market analytics. The report profiles 293 companies including many key and niche players worldwide such as Abbott Nutrition, Experimental & Applied Sciences Inc., AST Sports Science, Bodyonics Ltd, Body Wise International Inc., Champion Nutrition, Clif Bar Inc, Coca-Cola Co, Dr Pepper Snapple Group, Inc., Dymatize Enterprises, Inc., GlaxoSmithKline Plc., Hansen Natural Corporation, Kraft Foods Inc., Laboratoires Physcience, Maximuscle Ltd., MuscleTech Research and Development Inc., NBTY Inc, Nestle SA, Nestle Nutrition, Nestle Waters, Optimum Nutrition Inc., Otsuka Pharmaceutical Co., Ltd., PepsiCo Inc., The Quaker Oats Company, Red Bull GmbH, Seven Seas Ltd., Slim-Fast Foods Company, Schiff Nutrition International, Inc., and Yakult Honsha Co., Ltd. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources.

SPORTS AND FITNESS NUTRITION MCP-1089
A GLOBAL STRATEGIC BUSINESS REPORT

CONTENTS

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS
Study Reliability and Reporting Limitations I-1
Disclaimers I-2
Data Interpretation & Reporting Level I-2
Quantitative Techniques & Analytics I-3
Product Segmentation and Scope of Study I-3
Foods and Drinks I-3
Sports/Energy Bars I-3
Sports/Energy Drinks I-4
Powders to Mix I-4
Supplements I-4
Amino Acids/Derivatives I-4
Herbal Products I-4
Prohormones I-4
Vitamins/Minerals I-4
Others I-4

II. EXECUTIVE SUMMARY
1. Outlook and Current Scenario II-1
Market to Experience Buoyant Growth II-1
Caffeine Pressures Relax II-1
Scouting for New Pockets of Growth ... II-1
Sports Drinks Market Champions Volumes II-2
Table 1: Global Consumption of Sports Drinks (2007): Regions
Ranked by Percentage Share of Consumption Volumes for - North
America, Asia Pacific and Others (includes corresponding
Graph/Chart) II-2
Table 2: Leading Brands in the Global Market for Sports
Drinks (2005 & 2006): Percentage Breakdown of Value Sales for
Gatorade, Powerade, Gatorade Frost, Gatorade Fierce, Gatorade
X Factor, Gatorade All Stars and Others (includes
corresponding Graph/Chart) II-2
High Profile Marketing Energizes Energy Drinks Segment II-3
Table 3: Global Consumption of Energy Drinks (2005): Regions
Ranked by Percentage Share of Consumption Volumes for
Asia-Pacific, North America and Others (includes
corresponding Graph/Chart) II-3
Table 4: Leading Brands in the Global Energy Drinks Market
(2005 & 2006): Percentage Breakdown of Value Sales by Red
Bull, Rockstar, Monster Energy, SoBe Adrenaline Rush, Amp,
SoBe No Fear and Others (includes corresponding Graph/Chart) II-3
Market Snapshots II-4
Purchasing Choices of Consumers II-4
Distribution Scenario II-5
'Exercise' - Definition and Evolutionary Insights II-5
Fitness Industry - A Primer II-5
Sports Industry in the Past Decade II-6
Historical Review on Sports Nutrition Products II-6
Do Trends Translate into Sales? II-6
2. Product Overview II-7
Classification By Function II-7
Meal Replacements Products and Fat Burners II-7
Endurance Products II-7
Strength and Bodybuilding Supplements II-7
Energy Products .. II-7
Recovery Products II-7
Classification By Product Type II-7
Foods and Drinks II-7
Sports Food II-7
Sports/Energy Bars II-8
Sports/Energy Drinks II-8
Attracting Soft Drinks Companies II-9
Why Sports Drink? II-9
Dehydration II-9
Table 5: Consequences of Loss of Fluids (includes
corresponding Graph/Chart) II-9
Electrolytes II-10
Carbohydrate II-10
Fluid Absorption II-10
Water: Not Appropriate II-11
Categories of Sports Drinks II-11
Isotonic II-11
Hypotonic II-11
Hypertonic II-11
Differences between Sports and Energy Drinks II-11
Popular Energy Drink Brands II-12
Challenges Facing the Energy Drinks Sector II-13
Energy Bars II-13
Nutrition Bars II-13
Energy/Endurance Bars II-13
Meal Replacement Bars II-13
Diet/Weight Loss II-13
Functional/Nutritional Bars II-13
High Protein/Body Building Bars II-14
Trends II-14
Nutrition Bar Categories II-14
Powders to Mix II-14
Carbohydrate Bars II-15
Ready-to-Drink (RTD) II-15
Recovery/Nutrition Beverages II-15
Fitness Water II-15
Supplements II-15
Amino Acids/Derivatives II-15
Amino Acids II-15
Importance of Amino Acids in Nutrition II-16
Protein and Amino Acids II-16
Types II-16
Creatine II-17
Herbal Products II-17
Prohormones II-18
Different Types of Prohormones II-18
1-AD II-18
1-Testosterone II-18
5-Androstene-3B, 17B-Diol II-19
4-androstene-3beta, 17beta-diol. II-19
Androstenedione II-19
DHEA (DeHydroEpiAndrosterone) II-19
19-Nor-4-Androstenediol (Norandrodiol) II-20
19-nor-Androstenedione II-20
Vitamins/Minerals II-20
Vitamins II-20
Beta-Carotene II-20
Thiamine II-20
B-2 II-20
B-3 II-20
Pyridoxine II-21
B-12 - Cyanocobalamin II-21
B-15 - Pangamic Acid II-21
B-17-Amygdalin II-21
B Complex - Biotin II-21
B Complex - Choline II-21
B Complex - Folic Acid II-21
B Complex - Inositol II-22
C - Ascorbic Acid II-22
D-Calciferol II-22
E-Tocopherol II-22
F- Unsaturated Fatty Acids II-22
K-Phylloquinone II-22
P-Bioflavanoid II-22
Micronutrients II-22
Minerals II-23
Certain Minerals Supplements Used by Athletes II-23
Chromium II-23
Iron II-23
Calcium II-23
Carbohydrates II-23
Protein II-24
Elements of Proteins II-24
Whey Protein II-24
Soy Protein II-24
Casein II-24
Joint Health Ingredients Primer II-25
Others II-25
Antioxidants II-25
Enzymes II-25
Fats II-25
Ergogenic Aids II-25
Select Supplemental Ergogenic Aids II-26
Nutritional Ergogenic Aids II-27
Sports Nutrition Details II-27
Role of Sports Nutritionists II-27
Common Clinical Concerns Referred to Sports Nutritionists II-28
Nutrition Misinformation II-28
Food Fads II-28
Food Quackery II-28
Health Fraud II-28
Glycemic Index II-28
Need for Glycemic Index II-29
Dietary Supplements II-29
Regulation of Dietary Supplements II-29
3. Growth Drivers in the Sports Nutrition Industry II-30
Non-Athletes Driving Sales II-30
Sports Drink: Always Youthful II-30
Future Alternatives in Sports Nutrition II-30
Potential Winners II-30
Growth Strategies of Producers II-31
Healthy Soft Drinks II-31
Role of Consumer Awareness Programs II-31
Role of Sports Magazines II-31
Demographics II-31
Product Developments II-32
4. Trends and Issues II-33
Sports Nutrition: Expanding Horizons II-33
Third Party Endorsements: Success Formula II-33
Muscle Tussle II-33
Consumer Trends in the Sports and Fitness Nutrition Market II-33
Women are Going Places II-33
Packaging Trends II-34
Packaging Suitable for Children's Use II-34
Pros and Cons of using Sports and Fitness Nutrition Products II-34
Special Care for Female Athletes II-35
Disordered Eating II-35
Perils of Disorder Eating II-35
Menstrual Dysfunction II-36
Decreased Bone Mineral Density II-36
Potential Consumer Segments II-36
5. Product Innovations/Introductions II-37
Quaker Unleashes All Natural Multigrain Chewy Granola Bars II-37
Clif Bar & Company Launches Minis in Clif and Luna Bars II-37
PepsiCo Introduces Reformulated Varieties of Aquafina Alive II-37
PepsiCo Introduces New SoBe Life Water II-37
Natural Nutrition to Roll Out Natural Fusion Fruit Bar Line II-38
Millennium Biotechnologies Unveils Advanced Sports Nutritional
Product, Surgex(TM) II-38
AST Sports Science Rolls Out Advanced Performance Supplement,
BETA-X II-38
Snapple Launches LYTeWater and Antioxidant Water II-38
AST Sports Science Unveils New Muscle-Building Performance
Bars, Musclebar II-39
Clif Bar & Co. Rolls Out LUNA Sport(TM) for Women Athletes II-39
Clif Bar & Co. Rolls Out Clif Mojo(TM) II-39
PepsiCo Rolls Out Two New Products, G2 and Propel II-39
Clif Bar Launches Hot Drinks and Hot Chocolate for Cold
Weather Athletes II-40
CCNA Launches Vault and Vault Zero Soda Drinks in US II-40
Luna Introduces Nutrition Bar for Women II-40
Pharmavite Launches SOYJOY Nutrition Bar II-40
Uplift Nutrition Inc Re-launches Products under New Active
Uplift Brand II-40
SunnRooibos Introduces ReddRox, Sports Drink II-41
VV Food & Beverage Launches SOYJOY Baked Product II-41
Coca-Cola North America Introduces Diet Coke Plus(TM) II-41
Natrol Launches Acai Dietary Supplement II-41
BPW Launches Enviga, Sparkling Green Tea II-41
WheyUp Launches Sports Drink II-42
LUNA® Launches LUNA Elixir® Portable Organic Drink Mix for Women II-42
Leading Brands Introduces Nitro Energy Drinks and Trek natural
Sports Drinks II-42
Bio-Synergy Re-Brands Liquid Energy Drink II-42
Otsuka Launches Two Non-alcoholic Beverages for Adults II-43
Mofaz Launches 24 POWERDRINK II-43
Amul Launches "Stamina", India's First Instant Energy Sports
Drink II-43
The Hain Launches Low-glycemic Product Line under Estee Brand II-43
Kao Corp. Launches Healthya® Water, the First Sports Drin

k
Approved as FOSHU II-43
Amino Vital Launches Amino Vital Fit Bars II-44
Clif Bar & Co. Launches New CLIF SHOT® Energy Solutions II-44
CCNA Unveils 4 New Products for Kids and Adults II-44
Leading Brands Launches TREK® and NITRO(TM) II-44
Ritorna Launches LIV Sports Drink II-44
Otsuka Launches "SOYJOY" Nutrition Food II-45
Coca-Cola Launches Dasani Sensations(TM) II-45
New Sun Nutrition Introduces New Antioxidant Energy Drink II-45
Vault, A New Refreshment Drink from Coca-Cola II-45
Amul Launches Stamina II-45
Pepsi's Gatorade Makes Way into Indian Sphere II-46
New LIFTOFF from Herbalife II-46
Clif Bar & Co. Introduces CLIF SHOT BLOKS Energy Chews II-46
Clif Bar & Co. Introduces Two New Sports Drinks II-46
Clif Bar & Co. Releases CLIF Nectar Nutritious Bar II-46
Kraft Foods Unveils New Product Line II-46
HANS Unveils Monster Energy Assault II-46
Coca-Cola Rolls Out Range of Nutritional Drinks II-47
Powerade Unveils Powerade FLAVA23 II-47
6. Recent Industry Activity II-48
Nature's Products Takes Over Champion Nutrition II-48
AG Barr Acquires Taut II-48
Cadbury Schweppes Concludes Demerger II-48
Plethico Pharmaceuticals Takes Over Natrol II-48
Darwin Private Equity Acquires Maximuscle Ltd. II-48
Purple Beverage Merges with Red Carpet Company II-49
EastBridge Investment Group to Acquire 15% Stake in RhinoTwo
Horns II-49
DC Brands International to Acquire Hard Nutrition II-49
Nestle Closes Novartis Medical Nutrition's Acquistion II-49
Coca-Cola Company Completes Energy Brands' Acquisition II-49
Natrol Acquires Medical Research Institute II-50
Hansen Natural and Anheuser-Busch Extend Distribution Agreement II-50
Redux Holdings Acquires Koloseum Nutritional Sciences II-50
The Hain Celestial Group Acquires Avalon Natural Products from
North Castle Partners II-50
NuVim® Dietary Supplement Adds NutraFlora® Prebiotic Fiber II-50
HealthSport Acquires Innozen II-51
Carrington Signs Supply and Trade Agreement with Mannatech II-51
Max Muscle Opens the First Store in Oregon at Bend II-51
The Coca-Cola Company Purchases Remaining Stake in CCBPI II-51
Hansen Signs Distribution Agreement with PepsiCo Canada II-52
The Coca-Cola Company to Take Over FUZE Beverage LLC II-52
Cadbury Schweppes Acquires Further Stake in Cadbury Nigeria II-52
Agronix Inc Plans Acquisition of Warner Nutraceutical
International Inc II-52
Cadbury Schweppes Acquires PacificHealth Laboratories Inc's
Accelerade and Endurox R4 Sports Drinks II-53
Vyotech Nutritionals and Europa Sports Products Inc Enter into
Distribution Agreement II-53
House Foods Corporation and Takeda Pharmaceutical Company
Limited form Joint Venture II-53
Xynergy Corp Enters into Acquisition Agreement with Fitness &
Nutrition Center II-53
Cadbury Schweppes Sells Bromor Foods (Pty) Ltd II-53
Lifeway Foods, Inc. Purchases Helios Nutrition Ltd. II-54
NBTY, Inc. Acquires Zila Nutraceuticals, Inc. II-54
Nestle SA Buys Jenny Craig, Inc. II-54
GOODBODY(TM) Forms Alliance with Health and Fitness Clubs II-54
PepsiCo Receives Contract from the National Hockey League (NHL) II-54
Royal Numico Sells Coeliac Business II-54
NBA Signs Agreement with Abbott Laboratories to Endorse EAS
Products II-55
Cadbury Schweppes Acquires San Francisco Based Seven-Up
Bottling Company II-55
Aristo Health Signs Dual License Agreement with Ocean
Nutrition and Cognis II-55
Kerry Group Acquires Nuvex Ingredients II-55
Lonza Acquires Larex's Larch Arabinogalactan Business II-55
American Enterprise Acquires Havoc Distribution II-55
Otsuka Signs Partnership Agreement with Olympic Council and
Doha Asian Games Organizers II-56
Hansen Natural Corp. Signs Distribution Agreement with
Anheuser-Busch II-56
MM2 Group Purchases Genotec Nutritionals II-56
Cognis Deutschland Acquires Napro Pharma II-56
Produce Safety & Security Acquires Majority Stake in Atomic X
hydration II-56
Global Beverage Partners with ChampBoat Series II-57
PacificHealth's Accelerade® Sponsors USA Wrestling II-57
PacificHealth Laboratories Gets Accelerade Sports Drink Patent II-57
Royal Numico N.V Acquires EAC Nutrition II-57
IdeaSphere, Inc Enters into License Agreement with
WeilLifestyle LLC II-57
CK Life Sciences International Acquires Vitaquest International II-57
Cadbury Schweppes Purchases Chewing Gum Business from Dan
Products II-58
Nestle Waters and ERIKLI Enter into Merger Deal II-58
Glanbia Takes Over Seltzer Cos II-58
Cadbury Schweppes Sells Europe Beverages Business II-58
Corona Signs Up Anheuser-Busch II-58
Gold's Gym and Performance Edge Ink Licensing Pact II-58
Dynamic Health Contemplates to Acquire Dynamic Marketing II-59
Dynamic Takes Over Bob O'Leary II-59
Rockstar Teams Up with Coca-Cola II-59
NBTY takes over SISU II-59
Kraft Foods Inc., Inks Agreement with CoolBrands International II-59
Abbott Laboratories Acquires EAS II-59
IdeaSphere Pockets Twinlab II-59
Glanbia Acquires Kortus II-60
PepsiCo Joins Snack Ventures Europe to Acquire Star Foods II-60
Hormel Foods Acquires Century Foods II-60
NBTY Acquires Rexall Sundown Inc II-60
Perrigo Acquires Peter Black Pharma II-60
NBTY Buys De Tuinen II-60
NBTY Purchases Royal Numico's Health & Diet Group II-60
Cadbury Schweppes on a Restructuring Path II-60
Cadbury Trebor Bassett Closes Two Factories II-61
Numico Exits Nutritional Supplements Business II-61
TGA Australia Recalls Pan Pharma's Products II-61
Merck Sells Nutriblend to LycoRed II-61
Lucozade Sets up Sports Nutrition Academy II-61
7. Focus on Select Players II-62
Abbott Nutrition (USA) II-62
Experimental & Applied Sciences Inc. (USA) II-62
AST Sports Science (USA) II-62
Body Wise International Inc. (USA) II-62
Champion Nutrition, Inc. (USA) II-62
Clif Bar Inc (USA) II-63
Coca-Cola Co (USA) II-63
Dr Pepper Snapple Group, Inc. (USA) II-64
Dymatize Enterprises, Inc. (USA) II-64
GlaxoSmithKline Plc (UK) II-64
Hansen Natural Corporation (USA) II-65
Kraft Foods Inc (USA) II-65
Laboratoires Physcience (France) II-65
Maximuscle Ltd (UK) II-66
MuscleTech Research and Development Inc. (Canada) II-66
NBTY Inc (USA) II-66
Nestle SA (Switzerland) II-66
Nestle Nutrition (Switzerland) II-67
Nestle Waters (France) II-67
Optimum Nutrition Inc (USA) II-68
Otsuka Pharmaceutical Co., Ltd. (Japan) II-68
PepsiCo Inc (USA) II-68
The Quaker Oats Company II-69
Red Bull GmbH (Austria) II-69
Seven Seas Ltd (UK) II-69
Slim-Fast Foods Company (USA) II-70
Schiff Nutrition International, Inc. (USA) II-70
Yakult Honsha Co., Ltd. (Japan) II-70
8. Global Market Perspective II-71
Table 6: World Recent Past, Current & Future Analysis for
Sports and Fitness Nutrition by Geographic Region - United
States, Canada, Japan, Europe, Asia-Pacific, Latin America and
Rest of World Independently Analyzed with Annual Sales Figures
in US$ Million for Years 2001 through 2010 (includes
corresponding Graph/Chart) II-71
Table 7: World Long-term Projections for Sports and Fitness
Nutrition by Geographic Region - United States, Canada, Japan,
Europe, Asia-Pacific, Latin America and Rest of World
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2011 through 2015 (includes corresponding
Graph/Chart) II-72
Table 8: World Historic Review for Sports and Fitness
Nutrition by Geographic Region - United States, Canada, Japan,
Europe, Asia-Pacific, Latin America and Rest of World
Independently Analyzed with Annual Sales Figures in US$
Million for Years 1994 through 2000 (includes corresponding
Graph/Chart) II-73
Table 9: World 15-Year Perspective for Sports and Fitness
Nutrition by Geographic Region - Percentage Breakdown of
Dollar Sales for United States, Canada, Japan, Europe,
Asia-Pacific, Latin America and Rest of World for 1998, 2008 &
2012 (includes corresponding Graph/Chart) II-74
Segmental Perspective II-75
Table 10: World Recent Past, Current & Future Analysis for
Food & Drinks in Sports and Fitness Nutrition by Geographic
Region - United States, Canada, Japan, Europe, Asia-Pacific,
Latin America and Rest of World Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2001 through
2010 (includes corresponding Graph/Chart) II-75
Table 11: World Long-term Projections for Food & Drinks in
Sports and Fitness Nutrition by Geographic Region - United
States, Canada, Japan, Europe, Asia-Pacific, Latin America and
Rest of World Independently Analyzed with Annual Sales Figures
in US$ Million for Years 2011 through 2015 (includes
corresponding Graph/Chart) II-76
Table 12: World Recent Past, Current & Future Analysis for
Foods and Drinks in Sports and Fitness Nutrition by Product
Segments - Sports/Energy Bars, Sports/Energy Drinks, and
Powders to Mix Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2001 through 2010 (includes
corresponding Graph/Chart) II-77
Table 13: World Long-term Projections for Foods and Drinks in
Sports and Fitness Nutrition by Product Segments -
Sports/Energy Bars, Sports/EnergyDrinks, and Powders to Mix
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2011 through 2015 (includes corresponding
Graph/Chart) II-77
Table 14: World Historic Review for Foods & Drinks in Sports
and Fitness Nutrition by Geographic Region - United States,
Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of
World Independently Analyzed with Annual Sales Figures in US$
Million for Years 1994 through 2000 (includes corresponding
Graph/Chart) II-78
Table 15: World Historic Review for Foods and Drinks in Sports
and Fitness Nutrition by Product Segments - orts/ Energy Bars,
Sports/Energy Drinks, and Powders to Mix Independently
Analyzed with Annual Sales Figures in US$ Million for Years
1994 through 2000 (includes corresponding Graph/Chart) II-78
Table 16: World 15-Year Perspective for Foods & Drinks in
Sports and Fitness Nutrition by Geographic Region - Percentage
Breakdown of Dollar Sales for United States, Canada, Japan,
Europe, Asia-Pacific, Latin America and Rest of World for
1998, 2008 & 2012 (includes corresponding Graph/Chart) II-79
Table 17: World 15-Year Perspective for Foods and Drinks in
Sports and Fitness Nutrition by Product Segments - Percentage
Breakdown of Dollar Sales for Sports/Energy Bars,
Sports/Energy Drinks and Powders to Mix for 1998, 2008 & 2012
(includes corresponding Graph/Chart) II-80
Table 18: World Recent Past, Current & Future Analysis for
Sports/Energy Bars in Sports and Fitness Nutrition by
Geographic Region - United States, Canada, Japan, Europe,
Asia-Pacific, Latin America and Rest of World Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2001 through 2010 (includes corresponding Graph/Chart) II-81
Table 19: World Long-term Projections for Sports/Energy Bars
in Sports and Fitness Nutrition by Geographic Region - United
States, Canada, Japan, Europe, Asia-Pacific, Latin America and
Rest of World Independently Analyzed with Annual Sales Figures
in US$ Million for Years 2011 through 2015 (includes
corresponding Graph/Chart) II-82
Table 20: World Historic Review for Sports/Energy Bars in
Sports and Fitness Nutrition by Geographic Region - United
States, Canada, Japan, Europe, Asia-Pacific, Latin America and
Rest of World Independently Analyzed with Annual Sales Figures
in US$ Million for 1994 through 2000 (includes corresponding
Graph/Chart) II-83
Table 21: World 15-Year Perspective for Sports/Energy Bars in
Sports and Fitness Nutrition by Geographic Region - Percentage
Breakdown of Dollar Sales for United States, Canada, Japan,
Europe, Asia-Pacific, Latin America and Rest of World for
1998, 2008 & 2012 (includes corresponding Graph/Chart) II-84
Table 22: World Recent Past, Current & Future Analysis for
Sports/Energy Drinks in Sports and Fitness Nutrition by
Geographic Region - United States, Canada, Japan, Europe,
Asia-Pacific, Latin America and Rest of World Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2001 through 2010 (includes corresponding Graph/Chart) II-85
Table 23: World Long-term Projection for Sports/Energy Drinks
in Sports and Fitness Nutrition by Geographic Region - United
States, Canada, Japan, Europe, Asia-Pacific, Latin America
and Rest of World Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2011 through 2015 (includes
corresponding Graph/Chart) II-86
Table 24: World Historic Review for Sports/Energy Drinks in
Sports and Fitness Nutrition by Geographic Region - United
States, Canada, Japan, Europe, Asia-Pacific, Latin America
and Rest of World Independently Analyzed with Annual Sales
Figures in US$ Million for Years 1994 through 2000 (includes
corresponding Graph/Chart) II-87
Table 25: World 15-Year Perspective for Sports/EnergyDrinks in
Sports and Fitness Nutrition by Geographic Region - Percentage
Breakdown of Dollar Sales for United States, Canada, Japan,
Europe, Asia-Pacific, Latin America and Rest of World for
1998, 2008 & 2012 (includes corresponding Graph/Chart) II-88
Table 26: World Recent Past, Current & Future Analysis for
Powders to Mix in Sports and Fitness Nutrition by Geographic
Region - United States, Canada, Japan, Europe, Asia-Pacific,
Latin America and Rest of World Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2001 through
2010 (includes corresponding Graph/Chart) II-89
Table 27: World Long-term Projections for Powders to Mix in
Sports and Fitness Nutrition by Geographic Region - United
States, Canada, Japan, Europe, Asia-Pacific, Latin America
and Rest of World Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2011 through 2015 (includes
corresponding Graph/Chart) II-90
Table 28: World Historic Review for Powders to Mix in Sports
and Fitness Nutrition by Geographic Region - United States,
Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of
World Independently Analyzed with Annual Sales Figures in US$
Million for Years 1994 through 2000 (includes corresponding
Graph/Chart) II-91
Table 29: World 15-Year Perspective for Powders to Mix in
Sports and Fitness Nutrition by Geographic Region - Percentage
Breakdown of Dollar Sales for United States, Canada, Japan,
Europe, Asia-Pacific, Latin America and Rest of World for
1998, 2008 & 2012 (includes corresponding Graph/Chart) II-92
Table 30: World Recent Past, Current & Future Analysis for
Supplements in Sports and Fitness Nutrition by Geographic
Region - United States, Canada, Japan, Europe, Asia-Pacific,
Latin America and Rest of World Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2001 through
2010 (includes corresponding Graph/Chart) II-93
Table 31: World Long-term Projections for Supplements in
Sports and Fitness Nutrition by Geographic Region - United
States, Canada, Japan, Europe, Asia-Pacific, Latin America
and Rest of World Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2011 through 2015 (includes
corresponding Graph/Chart) II-94
Table 32: World Recent Past, Current & Future Analysis for
Supplements in Sports and Fitness Nutrition by Product
Segments - Amino Acids/Derivatives, Herbal Products,
Prohormones, Vitamins/Minerals and Others Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2001 through 2010 (includes corresponding Graph/Chart) II-95
Table 33: World Long-term Projections for Supplements in
Sports and Fitness Nutrition by Product Segments - Amino
Acids/Derivatives, Herbal Products, Prohormones,
Vitamins/Minerals and Others Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2011 through
2015 (includes corresponding Graph/Chart) II-95
Table 34: World Historic Review for Supplements in Sports and
Fitness Nutrition by Geographic Region - United States,
Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of
World Independently Analyzed with Annual Sales Figures in US$
Million for Years 1994 through 2000 (includes corresponding
Graph/Chart) II-96
Table 35: World Historic Review for Supplements in Sports and
Fitness Nutrition by Product Segments - Amino Acids/
Derivatives, Herbal Products, Prohormones, Vitamins/ Minerals,
and Others Independently Analyzed with Annual Sales Figures in
US$ Million for Years 1994 through 2000 (includes
corresponding Graph/Chart) II-96
Table 36: World 15-Year Perspective for Supplements in Sports
and Fitness Nutrition by Geographic Region - Percentage
Breakdown of Dollar Sales for United States, Canada, Japan,
Europe, Asia-Pacific, Latin America and Rest of World for
1998, 2008 & 2012 (includes corresponding Graph/Chart) II-97
Table 37: World 15-Year Perspective for Supplements in Sports
and Fitness Nutrition by Product Segments - Percentage
Breakdown of Dollar Sales for Amino Acids/Derivatives, Herbal
Products, Prohormones, Vitamins/Minerals and Others for 1998,
2008 & 2012 (includes corresponding Graph/Chart) II-98
Table 38: World Recent Past, Current & Future Analysis for
Amino Acids/Derivatives in Sports and Fitness Nutrition by
Geographic Region - United States, Canada, Japan, Europe,
Asia-Pacific, Latin America and Rest of World Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2001 through 2010 (includes corresponding Graph/Chart) II-99
Table 39: World Long-term Projections for Amino Acids/
Derivatives in Sports and Fitness Nutrition by Geographic
Region - United States, Canada, Japan, Europe, Asia-Pacific,
Latin America and Rest of World Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2011 through
2015 (includes corresponding Graph/Chart) II-100
Table 40: World Historic Review for Amino Acids/Derivatives in
Sports and Fitness Nutrition by Geographic Region - United
States, Canada, Japan, Europe,Asia-Pacific, Latin America and
Rest of World Independently Analyzed with Annual Sales
Figures in US$ Million for Years 1994 through 2000 (includes
corresponding Graph/Chart) II-101
Table 41: World 15-Year Perspective for Amino Acids/
Derivatives in Sports and Fitness Nutrition by Geographic
Region - Percentage Breakdown of Dollar Sales for United
States, Canada, Japan, Europe, Asia-Pacific, Latin America and
Rest of World for 1998, 2008 & 2012 (includes corresponding
Graph/Chart) II-102
Table 42: World Recent Past, Current & Future Analysis for
Herbal Products in Sports & Fitness Nutrition by Geographic
Region - United States, Canada, Japan, Europe, Asia-Pacific,
Latin America and Rest of World Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2001 through
2010 (includes corresponding Graph/Chart) II-103
Table 43: World Long-term Projections for Herbal Products in
Sports and Fitness Nutrition by Geographic Region - United
States, Canada, Japan, Europe, Asia-Pacific, Latin America and
Rest of World Independently Analyzed with Annual Sales Figures
in US$ Million for Years 2011 through 2015 (includes
corresponding Graph/Chart) II-104
Table 44: World Historic Review for Herbal Products in Sports
and Fitness Nutrition by Geographic Region - United States,
Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of
World Independently Analyzed with Annual Sales Figures in US$
Million for Years 1994 through 2000 (includes corresponding
Graph/Chart) II-105
Table 45: World 15-Year Perspective for Herbal Products in
Sports and Fitness Nutrition by Geographic Region - Percentage
Breakdown of Dollar Sales for United States, Canada, Japan,
Europe, Asia-Pacific, Latin America and Rest of World for
1998, 2008 & 2012 (includes corresponding Graph/Chart) II-106
Table 46: World Recent Past, Current & Future Analysis for
Prohormones in Sports and Fitness Nutrition by Geographic
Region - United States, Canada, Japan, Europe, Asia-Pacific,
Latin America and Rest of World Independently Analyzed with
Annual Sales Figures in US$ Million for Years 2001 through
2010 (includes corresponding Graph/Chart) II-107
Table 47: World Long-term Projections for Prohormones in
Sports and Fitness Nutrition by Geographic Region - United
States, Canada, Japan, Europe, Asia-Pacific, Latin America and
Rest of World Independently Analyzed with Annual Sales Figures
in US$ Million for Years 2011 through 2015 (includes
corresponding Graph/Chart) II-108
Table 48: World Historic Review for Prohormones in Sports and
Fitness Nutrition by Geographic Region - United States,
Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of
World Independently Analyzed with Annual Sales Figures in US$
Million for Years 1994 through 2000 (includes corresponding
Graph/Chart) II-109
Table 49: World 15-Year Perspective for Prohormones in Sports
and Fitness Nutrition by Geographic Region - Percentage
Breakdown of Dollar Sales for United States, Canada, Japan,
Europe, Asia-Pacific, Latin America and Rest of World for
1998, 2008 & 2012 (includes corresponding Graph/Chart) II-110
Table 50: World Recent Past, Current & Future Analysis for
Vitamins/Minerals in Sports and Fitness Nutrition by
Geographic Region - United States, Canada, Japan, Europe,
Asia-Pacific, Latin America and Rest of World Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2001 through 2010 (includes corresponding Graph/Chart) II-111
Table 51: World Long-term Projections for Vitamins/Minerals in
Sports and Fitness Nutrition by Geographic Region - United
States, Canada, Japan, Europe, Asia-Pacific, Latin America
and Rest of World Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2011 through 2015 (includes
corresponding Graph/Chart) II-112
Table 52: World Historic Review for Vitamins/Minerals in
Sports and Fitness Nutrition by Geographic Region - United
States, Canada, Japan, Europe, Asia-Pacific, Latin America
and Rest of World Independently Analyzed with Annual Sales
Figures in US$ Million for Years 1994 through 2000 (includes
corresponding Graph/Chart) II-113
Table 53: World 15-Year Perspective for Vitamins/Minerals in
Sports and Fitness Nutrition by Geographic Region - Percentage
Breakdown of Dollar Sales for United States, Canada, Japan,
Europe, Asia-Pacific, Latin America and Rest of World for
1998, 2008 & 2012 (includes corresponding Graph/Chart) II-114
Table 54: World Recent Past, Current & Future Analysis for
Other Supplements in Sports and Fitness Nutrition by
Geographic Region - United States, Canada, Japan, Europe,
Asia-Pacific, Latin America and Rest of World Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2001 through 2010 (includes corresponding Graph/Chart) II-115
Table 55: World Long-term Projections for Other Supplements in
Sports and Fitness Nutrition by Geographic Region - United
States, Canada, Japan, Europe, Asia-Pacific, Latin America
and Rest of World Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2011 through 2015 (includes
corresponding Graph/Chart) II-116
Table 56: World Historic Review for Other Supplements in
Sports and Fitness Nutrition by Geographic Region - United
States, Canada, Japan, Europe, Asia-Pacific, Latin America and
Rest of World Independently Analyzed with Annual Sales Figures
in US$ Million for Years 1994 through 2000 (includes
corresponding Graph/Chart) II-117
Table 57: World 15-Year Perspective for Other Supplements in
Sports and Fitness Nutrition by Geographic Region - Percentage
Breakdown of Dollar Sales for United States, Canada, Japan,
Europe, Asia-Pacific, Latin America and Rest of World for
1998, 2008 & 2012 (includes corresponding Graph/Chart) II-118

III. MARKET
1. The United States III-1
A.Market Analysis III-1
Current and Future Analysis III-1
A Note on Health and Fitness Activities in the US III-1
Why are Fitness Companies Targeting Baby Boomers? III-1
Sports and Fitness Habits of Americans III-1
Free Weight: Carrying Great Appeal III-1
Trends and Issues III-1
Growing Adoption by Mainstream Consumers III-1
Are Sportspersons Major Targets for Marketers? III-2
Good Health Buyers III-2
Enhancement: Key Term in Sports Nutrition III-2
Field of Sports Nutrition and Diet III-3
Segmental Perspective III-3
Sports Drinks - Game for a Bright Future III-3
Table 58: Leading Sports Drink Brands in the US (2006 &
2007): Percentage Breakdown of Value Sales by Gatorade,
Powerade, Gatorade Rain, Gatorade Frost, Gatorade All
Stars, Gatorade Fierce, Gatorade X Factor, Gatorade Am,
Powerade Option, Gatorade Xtremo, and Others (includes
corresponding Graph/Chart) III-4
Sports Drinks: Teenager's Favorite III-4
Retail Scenario III-4
Table 59: Market Share of Retail Channels for Sports
Beverages in the US: 2007 (In %) (includes corresponding
Graph/Chart) III-5
Energy Drinks in the US III-5
Table 60: Leading Energy Drink Brands in the US (2006 &
2007): Percentage Breakdown of Value Sales by Red Bull,
Monster Energy, Rockstar, Full Throttle, SoBe No Fear, Amp,
Sobe Adrenaline Rush, Rockstar Juiced, Monster Energy XXL,
Tab Energy, and Others (includes corresponding
Graph/Chart) III-6
Table 61: Energy Drink Consumption Trends in the US for
2005 (includes corresponding Graph/Chart) III-6
Table 62: Wholesale Market Shares of Leading Energy Drink
Companies in the US for (2000-2005): Percentage Breakdown
of Sales by Red Bull, Hansen, Coke, Pepsi and Others
(includes corresponding Graph/Chart) III-7
Energy and Nutrition Bar Segment III-7
High-Growth Bars: Targeting a Wider Audience III-7
Major Trends and Issues III-8
Protein Powders III-8
Meal Replacement III-8
Ready-To-Drink Shakes III-8
Table 63: Leading Producers of Ready-To-Drink Shakes in
the US: Market Shares of Ross Products (Abbott
Laboratories), Mead Johnson (Bristol Myers Squibb),
SlimFast (Unilever), and Private Label and Others for
2000-2004 (Market Share in Percentage (%)) (includes
corresponding Graph/Chart) III-9
US Market for Sports & Fitness Nutrition - A Review III-10
Table 64: Leading Sports and Fitness Nutrition Companies in
the US: Market Share of Experimental and Applied Sciences
(EAS), SlimFast (Unilever), Ross Products (Abbott
Laboratories), Next Proteins, Powerbar (Nestle), Balance
Bar (Kraft Foods), Rexall- MetRx (Royal Numico), Mead
Johnson (Bristol Myers Squibb), Clif Bar, Twinlab (incl.
Bronson), Private Label and Others for 2000-2003 (In %)
(includes corresponding Graph/Chart) III-10
Table 65: Major Sports Beverage Brands in the US: Market
Share of Gatorade, Powerade, All Sport, and Others for
2001-2002 (US$ million and Share in %) (includes
corresponding Graph/Chart) III-10
Table 66: Best-Selling Snack/Energy Bar Brands in the US:
Market Share and Sales of Slim-Fast Snack Options,
Advantage, Slim-Fast Meal-On-The-Go, Powerbar, Balance,
Eclif, Luna, and Others for 2001 (Sales in US$ million and
Share in %) (includes corresponding Graph/Chart) III-11
Table 67: Best Selling Energy Bar Brands in the US: Market
Share of Luna, Clif Bars,& Others for 2000-2004 (By %
Share) (includes corresponding Graph/Chart) III-11
Table 68: Leading Nutritional Bars in the US: Market Share
of Balance Bar, Power Bar, Clif, PR Nutrition, EAS,
SportPharma, Met-Rx, Pure Protein, and Others for 2001-2004
(In %) (includes corresponding Graph/Chart) III-12
Table 69: Leading Producers of Energy and Nutrition Bars in
the US: Market Share of Clif Bar, Balance Bar (Kraft
Foods), Powerbar (Nestle), Twinlab (incl. Bronson),
Rexall-MetRx (Royal Numico), and Private Label and Others
for 2000-2004 (In %) (includes corresponding Graph/Chart) III-12
Table 70: Distribution of Energy and Nutrition Bars in the
US, by Retail Channel: 2000 (In %) (includes corresponding
Graph/Chart) III-13
Product Introductions/Innovations III-13
Strategic Developments III-23
Key US Players III-33
B.Market Analyticss III-39
Table 71: US Recent Past, Current & Future Analysis for
Sports & Fitness Nutrition by Product Segment - Foods and
Drinks (Sports/Energy Bars, Sports/Energy Drinks, and
Powders to Mix) and Supplements (Amino Acids/ Derivatives,
Herbal Products, Prohormones, Vitamins/ Minerals, & Others)
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2001 through 2010 (includes
corresponding Graph/Chart) III-39
Table 72: US Long-term Projections for Sports & Fitness
Nutrition by Product Segment - Foods and Drinks
(Sports/Energy Bars, Sports/Energy Drinks, and Powders to
Mix) and Supplements (Amino Acids/ Derivatives, Herbal
Products, Prohormones, Vitamins/ Minerals, & Others) Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 2011 through 2015 (includes corresponding
Graph/Chart) III-40
Table 73: US Historic Review for Sports & Fitness Nutrition
by Product Segment - Foods and Drinks (Sports/Energy Bars,
Sports/Energy Drinks, and Powders to Mix) and Supplements
(Amino Acids/ Derivatives, Herbal Products, Prohormones,
Vitamins/Minerals, and Others) Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
1994 through 2000 (includes corresponding Graph/Chart) III-41
Table 74: US 15-Year Perspective for Sports and Fitness
Nutrition by Product Segment - Percentage Breakdown of
Dollar Sales for Foods and Drinks (Sports/Energy Bars,
Sports/Energy Drinks, and Powders to Mix) and Supplements
(Amino Acids/ Derivatives, Herbal Products, Prohormones,
Vitamins/Minerals, & Others) for 1998, 2008 & 2012 (includes
corresponding Graph/Chart) III-42
2. Canada III-43
A.Market Analysis III-43
Current and Future Analysis III-43
Product Launch III-43
Strategic Developments III-43
MuscleTech Research and Development Inc. - A Key Canadian
Player III-44
B.Market Analytics III-45
Table 75: Canadian Recent Past, Current & Future Analysis
for Sports & Fitness Nutrition by Product Segment - Foods
and Drinks (Sports/Energy Bars, Sports/Energy Drinks, and
Powders to Mix) and Supplements (Amino Acids/ Derivatives,
Herbal Products, Prohormones, Vitamins/Minerals, and
Others) Markets Independently Analyzed with Annual Sales
Figures in US$ Million for Years 2001 through 2010
(includes corresponding Graph/Chart) III-45
Table 76: Canadian Long-term Projections for Sports &
Fitness Nutrition by Product Segment - Foods and Drinks
(Sports/Energy Bars, Sports/Energy Drinks, and Powders to
Mix) and Supplements (Amino Acids/ Derivatives, Herbal
Products, Prohormones, Vitamins/Minerals, and Others)
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2011 through 2015 (includes
corresponding Graph/Chart) III-46
Table 77: Canadian Historic Review for Sports & Fitness
Nutrition by Product Segment - Foods and Drinks (Sports/
Energy Bars, Sports/Energy Drinks, and Powders to Mix) and
Supplements (Amino Acids/ Derivatives, Herbal Products,
Prohormones, Vitamins/Minerals, and Others) Markets
Independently Analyzed with Annual Sales Figures in US$
Million for Years 1994 through 2000 (includes corresponding
Graph/Chart) III-47
Table 78: Canadian 15-Year Perspective for Sports and
Fitness Nutrition by Product Segment - Percentage Breakdown
of Dollar Sales for Foods and Drinks (Sports/Energy Bars,
Sports/Energy Drinks, and Powders to Mix) and Supplements
(Amino Acids/ Derivatives, Herbal Products, Prohormones,
Vitamins/Minerals, and Others) for 1998, 2008 & 2012
(includes corresponding Graph/Chart) III-48
3. Japan III-49
A.Market Analysis III-49
Current And Future Analysis III-49
Sports/Energy Drinks Market in Japan III-49
Competitive Framework III-49
Historic Perspective III-49
Table 79: Leading Sports Drink Companies in Japan: Market
Shares of Otsuka Pharmaceutical, Coca-Cola (Japan), Suntory
Foods, Kirin Beverage, and Others for 2001 (In terms of
Shipments) (includes corresponding Graph/Chart) III-49
Table 80: Leading Nutritional Soft Drinks Vendors in Japan:
Market Share of Otsuka Pharmaceutical, Coca-Cola (Japan),
Suntory Foods, Yakult Honsha, Takeda Food Products, and
Others for 2001 (In terms of Shipments) (includes
corresponding Graph/Chart) III-50
Market Trends III-50
Retail Scenario III-51
Product Introductions/Innovations III-51
Strategic Developments III-52
Key Japanese Players III-52
B.Market Analytics III-53
Table 81: Japanese Recent Past, Current & Future Analysis
for Sports & Fitness Nutrition by Product Segment - Foods
and Drinks (Sports/Energy Bars, Sports/ Energy Drinks, and
Powders to Mix) and Supplements (AminoAcids/ Derivatives,
Herbal Products, Prohormones, Vitamins/Minerals, and Others)
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2001 through 201 (includes
corresponding Graph/Chart) III-53
Table 82: Japanese Long-term Projections for Sports &
Fitness Nutrition by Produ

To order this report:

World Sports and Fitness Nutrition Market

http://www.reportlinker.com/p092492/World-Sports-and-Fitness-Nutrition--Market.html

More market research reports here!