Banks.com, Inc. (AMEX:BNX), a leading family of financial services web properties, announced today that it has entered into mutual promotion agreements with ICLUBcentral Inc. and MyRetirementRewards. ICLUBcentral’s web property StockCentral.com and MyRetirementRewards.com will offer their members the opportunity to participate in the MyStockFund savings and investment program, a service of Banks.com’s wholly-owned brokerage subsidiary MyStockFund Securities, Inc. (Member FINRA/SIPC).

MyStockFund Securities, Inc. will offer our new partners’ members its unique fractional share, dollar-based service that allows individuals to invest as little as $10.00 per month. With no account minimum and a low cost structure, MyStockFund will enable their members to invest economically and automatically.

“We're excited to be partnering with StockCentral.com and MyRetirementRewards.com to offer our MyStockFund service to their members,” said Dan O’Donnell, Chairman and Chief Executive Officer of Banks.com, Inc. “These programs will expand the reach of our MyStockFund offering and will allow new users to take advantage of the product’s dollar-cost averaging, diversification and dividend reinvestment opportunities.”

“StockCentral.com’s members recognize the value of investing directly in the stock market and building a portfolio of quality companies,” said Douglas Gerlach, President of ICLUBcentral Inc. and Founder of StockCentral.com. “Using MyStockFund, our individual investors and investment club members will be able to invest inexpensively in sensible stocks that they’ve discovered and researched using StockCentral’s tools, helping them to find long-term financial success.”

“In an uncertain economy, people are finding it harder and harder to save. We have thoughtfully addressed this issue with our retirement savings program. Our motto is: ‘Savings Without Sacrifice,’ a concept we believe every consumer can get behind,” stated Dan Draper, Chief Operating Officer of My Retirement Rewards, Inc. “Through our strategic partnership with MyStockFund, we can now offer an affordable investment vehicle that gives MyRetirementRewards members an additional way to add to their investment portfolios.”

About MyStockFund Securities, Inc. and Banks.com

MyStockFund Securities, Inc. (MSFS), member NASD/SIPC, is the broker-dealer offering the unique securities trading platform behind MyStockFund.com. MSFS is a wholly-owned subsidiary of Banks.com.