Bare Escentuals, Inc. (Nasdaq: BARE) today announced that Ellen
L. Brothers has been appointed as an independent member of the company's
Board of Directors, effective February 9, 2009. Ms. Brothers was also
appointed to the Board's nominating and corporate governance committee.
Ms. Brothers brings nearly 30 years of senior management experience,
most recently as president of the American Girl Brands, a business unit
of Mattel, Inc. In this role, she is responsible for the strategic
vision and day-to-day operations of the organization, which includes
direct marketing, experiential retail, and publishing channels.
"Ellen is a great addition to our Board," said Leslie Blodgett, Chief
Executive Officer. "She brings a wealth of marketing expertise to Bare
Escentuals. Her knowledge of the consumer will be invaluable as we work
to enhance our marketing efforts in each of our various channels."
Ms. Brothers joined American Girl in 1995 as vice president of Catalogue
Marketing. She was named president of the company in 2000, succeeding
founder Pleasant T. Rowland. Prior to American Girl, Ms. Brothers was
with Pepperidge Farm Mail Order Company for ten years, where she served
as president and general manager.
For the past 18 years, Ms. Brothers has been a member of the Catalogue
and Marketing Councils of the Direct Marketing Association (DMA) and
served on the DMA’s board of directors. Ms. Brothers is also a past
president of the New England Mail Order Association, the largest
association of cataloguers in the country. She currently serves on the
board of directors of the Children Affected by AIDS Foundation (CAAF)
and Kids In Distressed Situations (K.I.D.S.). Brothers is also a member
of the Committee of 200, an organization of leading women entrepreneurs
and corporate business executives in the United States, and the
International Women’s Forum, a global organization that connects
preeminent women of significant and diverse achievement. Ms. Brothers is
a graduate of the University of Illinois.
Following this appointment, the company's Board of Directors will
consist of eight directors.
About Bare Escentuals, Inc.
Bare Escentuals, Inc. is one of the most exciting prestige cosmetic
companies in the United States and the leader in mineral-based
cosmetics.
