The Custom Publication Announces Call for Submissions for the Annual GOOD 100 List
LOS ANGELES and MCLEAN, Va., Feb. 12 /PRNewswire/ -- USA TODAY has partnered with GOOD, the integrated media company for people who want to live well and do good, to distribute their new print publication, the GOOD Digest, which shines a spotlight on select individuals and organizations finding interesting solutions to difficult problems, nationally on Friday, Feb. 13. Sponsored exclusively by Lexus and inserted into every copy of USA TODAY, the GOOD Digest will reach 3.6 million readers.
'Partnering with USA TODAY has given GOOD the opportunity to reach millions of new readers across the country,' said Craig Shapiro, president of GOOD. 'Not only will GOOD be able to promote Lexus' hybrid campaign to a broad audience, but we will also be able to amplify its messaging that good things are happening today by tying it to content that focuses on those driving positive change today.'
'USA TODAY has always been more interested in what unites us as a country, than what divides us,' said Susan Lavington, senior vice president of marketing for USA TODAY. 'By working with GOOD and Lexus, we hope to give our readers some new ideas of how to work together to make a positive impact in this world.'
The featured GOOD Digest officially announces the call for submissions for the 2009 GOOD 100 list. GOOD is assembling an annual list of 100 people, businesses and institutions who are helping to move the world forward. Readers are invited to nominate someone from their communities, or anywhere on Earth, who is making the world a better place. Readers can nominate individuals and view other submissions at http://www.good.is/100. Other highlighted content includes 'Changing Gears,' a look at the positive affect donated bicycles are having on Rwandan coffee growers. 'Water Park' shows how simple conversions to basic playground equipment can create water purifiers, powered by children at play, that bring clean water to communities across the African continent.
GOOD Worldwide is the integrated media company for people who want to live well and do good. GOOD is an editorially-led, member-driven community that provides content and experiences that blend entertainment and relevance. Launched in September 2006, GOOD has received numerous awards and widespread praise for its groundbreaking aesthetic and unique voice that reflects the cultural shift among consumers who want to move the world forward and enjoy themselves while doing so. Since its inception, GOOD has achieved commercial success and catalyzed social impact. Through its innovative Choose GOOD campaign, the company has directed nearly $1,000,000 in subscription revenue to a diverse roster of leading nonprofit organizations around the world. See what's GOOD: www.good.is.
USA TODAY is the nation's top-selling newspaper. It is published via satellite at 34 locations in the USA and at four sites abroad. With a total average daily circulation of 2.3 million, USA TODAY is available worldwide. USA TODAY is published by Gannett Co., Inc. (NYSE: GCI). The USA TODAY brand also includes: USATODAY.com, an award-winning news and information Web site that is updated 24 hours per day; USA TODAY Sports Weekly, a magazine for enthusiasts of college and professional football and baseball; USA TODAY Mobile, offering up-to-the minute news and information on a variety of mobile platforms and devices; and USA TODAY LIVE, the television arm of the USA TODAY brand that brings the spirit and quality of the newspaper to television.
SOURCE USA TODAY
