Alexa Lee, 650-316-3435

Field Marketing Manager

alexa@ooyala.com

Leading online video provider, Ooyala, is seeing record growth, in part due to cloud computing. In less than 2 years, the company has built up a portfolio of customers such as Bebo, Joost, Glam Media, TVGuide, IMG, and hundreds of online video businesses worldwide. Leveraging cloud services from AWS (Amazon Web Services), Ooyala has been able to pass along cost savings to its customers, a compelling benefit in this tough economy.

"For media businesses, whose long-term prospects are tied to their ability to migrate to digital channels, investment in technology must continue. Cloud-based services promise to enable new business models while cutting costs and offering more flexible payment terms," explains Allen Weiner, Research VP at Gartner, co- author of "How Cloud Computing Could Save Media Companies."

As an alternative to capital-intensive infrastructure outlays, Ooyala's cloud-based video management features offer companies "pay as you go" options for video transcoding, delivery, and storage services while avoiding huge upfront costs. These options include flexible payment terms that can be easily tied to revenue. For Ooyala, working in the cloud offers speed, efficiency, and elasticity.

"Online video is very intensive with regard to storage, bandwidth, and computing power. Using cloud computing technology, we are able to quickly process thousands of hours of video content," says Sean Knapp, Ooyala Co-Founder & CTO.

About Cloud Computing

2009 TechCrunch Cloud Computing Roundtable featuring: Marc Benioff, Lew Tucker, Werner Vogel, Vic Gundotra, John Engates, Paul Buchheit, Gina Bianchini, Amitabh Srivastava, Mike Schroepfer, and Scott Dietzen.

About Ooyala

Ooyala is a video technology company that provides an integrated platform enabling the delivery, management, and monetization of high quality video content. Free trial Backlot accounts can be created by clicking here: http://www.ooyala.com/products/install. For more information please visit www.ooyala.com.

Ooyala is headquartered in Mountain View, California, with sales offices in New York and London.

(c)Ooyala 2009. Ooyala is a registered trademark of Ooyala Inc. All other brands and product names and trademarks are the registered property of their respective companies.

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