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Cellcom Israel Announces a Purported Class Action Filed Against the Company
Tuesday, March 17, 2009 2:55 AM


NETANYA, Israel, March 17 /PRNewswire-FirstCall/ -- Cellcom Israel Ltd. (NYSE: CEL) (TASE: CEL) (hereinafter: the 'Company'), announced today that a purported class action lawsuit was filed against the Company, its chief executive officer and some of its directors, in the District Court of Central Region, by a plaintiff alleging to be a subscriber of the Company. The plaintiff alleges that the Company unlawfully sent its subscribers commercial messages.

If the lawsuit is certified as a class action, the total amount claimed from the Company is estimated by the plaintiff to be approximately NIS 800 million.

At this preliminary stage, the Company is unable to assess the lawsuit's chances of success.

About Cellcom

Cellcom Israel Ltd., established in 1994, is the leading Israeli cellular provider; Cellcom Israel provides its approximately 3.187 million subscribers (as at December 31, 2008) with a broad range of value added services including cellular and landline telephony, roaming services for tourists in Israel and for its subscribers abroad and additional services in the areas of music, video, mobile office etc., based on Cellcom Israel's technologically advanced infrastructure. The Company operates an HSPA 3.5 Generation network enabling advanced high speed broadband multimedia services, in addition to GSM/GPRS/EDGE and TDMA networks. Cellcom Israel offers Israel's broadest and largest customer service infrastructure including telephone customer service centers, retail stores, and service and sale centers, distributed nationwide. Through its broad customer service network Cellcom Israel offers its customers technical support, account information, direct to the door parcel services, internet and fax services, dedicated centers for the hearing impaired, etc. As of 2006, Cellcom Israel, through its wholly owned subsidiary Cellcom Fixed Line Communications L.P., provides landline telephone communication services in Israel, in addition to data communication services. Cellcom Israel's shares are traded both on the New York Stock Exchange (CEL) and the Tel Aviv Stock Exchange (CEL). For additional information please visit the Company's website http://www.cellcom.co.il

    Company Contact
    Shiri Israeli
    Investor Relations Coordinator
    investors@cellcom.co.il
    Tel: +972-52-998-9755
    Investor Relations Contact
    Ehud Helft / Ed Job
    CCGK Investor Relations
    info@gkir.com / ed.job@ccgir.com
    Tel: (US) +1-646-797-2868 / +1-646-213-1914

SOURCE Cellcom Israel Ltd.

(Source: PR Newswire )


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