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Charlotte Russe Files Definitive Proxy Statement
Tuesday, March 24, 2009 8:41 AM


Sends Letter Urging Shareholders to Reject Conflicted Karpreilly Slate

Charlotte Russe Holding, Inc. (Nasdaq: CHIC) announced today that it has filed its Definitive Proxy Statement and is mailing the following letter to shareholders urging them to vote for the Company's director nominees in connection with its 2009 Annual Meeting of Stockholders:

Dear Shareholder:

PROTECT YOUR INVESTMENT; PLEASE SIGN AND RETURN THE WHITE PROXY CARD TODAY!

Last July, in a difficult operating and economic environment, your Board moved aggressively to position Charlotte Russe for future growth and better long-term profitability. Today, while the Board moves forward with the recently announced sale process, new management is implementing a detailed plan to transform Charlotte Russe into a high-performing, top-tier specialty retailer. The plan was designed to correct the legacy of strategic errors that the Board believes were made in years when Allan Karp – owner of private equity firm KarpReilly – was Charlotte Russe’s largest stockholder and the person other Board members considered its most influential director.

While we continue to implement important changes to the business and pursue strategic alternatives, Charlotte Russe remains financially strong, is generating positive cash flow and is well positioned to weather the challenges presented by today’s difficult economy.

YOUR BOARD IS WORKING TO MAXIMIZE SHAREHOLDER VALUE WHILE TRANSFORMING CHARLOTTE RUSSE INTO A TOP-TIER SPECIALTY RETAILER

The Board determined in mid-2007 that the Company’s operating performance was dropping off and that the Company would benefit from more discipline against basic retail operating metrics. The Board also questioned the viability of the claim by the management team in charge at that time that it would achieve double-digit operating performance by the end of 2008. During the period when Mr. Karp played a leading role in running Charlotte Russe, the Company aggressively expanded its fleet of stores. The resulting top-line growth was initially well received by the stock market, and private equity funds affiliated with Mr. Karp were able to dispose of their holdings in the Company at a large profit. While these policies worked well for Mr. Karp, they left Charlotte Russe with an abundance of over-sized stores in sub-par locations and unfavorable leases that have saddled the Company with excessive costs and rent obligations. In light of these problems, the Board determined further that more aggressive management was required to ensure that the Company continued to grow and deliver value to shareholders.

Today, we are rebuilding Charlotte Russe by focusing on five key areas: brand positioning, merchandise assortment, inventory optimization, real estate strategy and capital utilization. Our strategic plan addresses operational, merchandising and inventory performance issues, which have prevented Charlotte Russe from achieving its full potential. In November 2008, your Board hired a new management team with more than 70 years of experience at top retailers, including Mervyn’s, Dockers, Kmart, Gap, Old Navy, Banana Republic, Bloomingdale’s, Cadeau Maternity, Barneys New York and Guess?

In a short period of time, the team has made significant strides in advancing the plan, including strengthening the brand, introducing exciting marketing initiatives, bringing new operating discipline, and positioning Charlotte Russe for future growth.

In January of this year, in view of the challenging stock market and after receiving potential expressions of interest from third parties, your Board determined to conduct a disciplined review of strategic alternatives with the objective of maximizing potential value for all shareholders. This review has continued and, encouraged by shareholders, the Board determined to engage in a fair and impartial sale process involving the solicitation of formal expressions of interest from a range of financial and strategic buyers.



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