(Source: Business Wire)
Avistar Communications Corp. (Nasdaq:AVSR), a leader in unified visual communications solutions, today announced the launch of "Visual Insights," a program that allows application vendors to quickly and easily embed software applications with visual communications while promoting their brand and enhancing the value of their products in the market. Based on Avistar's award-winning C3 platform, Visual Insights comes equipped with a suite of embeddable components that provide a quick and seamless integration of desktop videoconferencing into any application.
With Avistar's "Prove Before You Purchase" License Credit Program, application vendors can now experience a new level of visual communications and can greatly expand the value of their current software offerings while using integration costs as a credit against future product licenses*. These Avistar components offer business-class, standards-based video and audio communications that can be quickly and seamlessly embedded into any software application without Avistar's assistance, enabling the true integration of video, audio and collaboration into a seamless, completely customized user experience.
"This is yet another valuable release in a string of software releases made by Avistar in the last year," reported Ira Weinstein, analyst and partner at Wainhouse Research. "Wainhouse Research has long believed that videoconferencing would provide significant value as a feature within the software applications and tools used by information workers every day. Visual Insights represents a significant leap forward toward realizing this concept."
According to Stephen Epstein, Chief Marketing Officer, Avistar, "There is nothing like this in the market. As we refocused Avistar and our product strategy over the last year, we concluded that communications and business applications need to be united to offer the type of business opportunities that unified communications' promises. Traditional offerings often have not delivered, or they presented communications as a standalone solution offering poor quality or integration difficulties. Now any company can integrate industrially scaled, pre-proven video and audio functionality into their software applications.
