New Recipes Offer Low-Cost Way to Enjoy Premium Flavors Without Breaking the Bank

DOWNERS GROVE, IL -- (Marketwire) -- 06/22/09 -- SENSEO Gourmet Coffee brand, a division of the Sara Lee Corporation, is teaming up with one of New York City's most acclaimed mixologists, Eben Klemm of B.R. Guest Restaurants, to introduce two new signature coffee beverages designed to perk up of the average cup of joe. Whether it's entertaining poolside guests, spicing up a romantic dinner or getting the most out of a summer staycation, the new recipes give consumers a budget-conscious way to create restaurant-quality coffee-based cocktails and iced coffee drinks at home with the ease and convenience of the SENSEO Coffee System.

As the Senior Manager of Wine and Spirits at B.R. Guest Restaurants, which includes some of the best known concept restaurants on the New York City culinary scene such as the Blue Water Grill, Blue Fin and Ruby Foo's, Klemm shares his notably daring mixology approach with coffee-lovers by creating exclusive recipes designed to enhance the rich flavors of SENSEO coffee pods, ultimately enlightening taste buds. Whether blending Anejo tequila, chile powder and hot chocolate powder into a mug of hot SENSEO coffee, or adding maple syrup and cinnamon to coffee and pouring over ice, consumers can easily serve up beverages that rival those at top restaurants and coffee shops.

A former MIT researcher with a degree in molecular biology from Cornell, Klemm brings his methodological training to the world of mixed drinks. Known for his scientific approach, Klemm conceptualizes and implements cocktails for all B.R. Guest properties, inventing drinks and cocktails that have become legendary among restaurant patrons and his compatriots.

"We wanted to enlist a mixologist to develop recipes specifically designed to enhance our flavors and mesh with our coffee," said John Risley, director of marketing for SENSEO. "By tapping Eben's expertise in mixology, we are thrilled to give coffee-lovers a new way to enjoy SENSEO and a premium coffee experience."

SENSEO, the global leader in the single-serve coffee segment, uses pre-measured pods to conveniently brew delicious gourmet coffee in under a minute, without the mess and hassle of handling coffee grounds. As the temperature rises, consumers can continue to use their coffee machines to enjoy delicious iced coffee drinks, a seasonal favorite.

For more information on SENSEO, please visit www.SENSEOstore.com.

Recipes:
SENSEO Cocktail (1 serving)
Instructions:
   1. Load double pod holder with one pod each of the SENSEO Origins Kenya
      Blend and the SENSEO Medium Roast.
   2.