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Coach Appoints Andre Cohen as President, Coach China
Tuesday, May 12, 2009 7:07 AM


Strengthens International Leadership in Asia

Coach (NYSE: COH), a leading marketer of modern classic American accessories, has announced today the appointment of Andre Cohen to President of Coach China, effective June 2009. Mr. Cohen will be responsible for developing, implementing and executing the company’s China strategy, focused on raising brand awareness and rapidly growing distribution in this emerging market for luxury accessories. Based in Hong Kong, he will have responsibility for the strategic leadership and operating results of Coach China, including Mainland China, Hong Kong and Macau, reporting to Victor Luis, President and CEO, Coach China & Japan.

Since joining Coach in February 2008 as Senior Vice President of Coach International, Mr. Cohen has provided significant leadership to support its rapid expansion, identifying new growth markets building infrastructure and strengthening the team. His appointment to this critical role for Coach is a reflection of his accomplishments and extensive prior experience in the region building businesses.

Mr. Cohen originally joined Coach from Timberland, where he held the position of Managing Director, Asia Pacific, based in Singapore. During his six years with Timberland, he was responsible for the development of the brand and business in Asia, including the establishment and oversight of wholly-owned subsidiaries in Japan, Greater China, Singapore and Malaysia. Prior to Timberland, he held management roles with both Swatch Group and LVMH, based in Asia.

"We are extremely pleased that Andre will be leading our Coach China team. He will be focused on brand building, growing our multi-channel model and driving our business in the region, positioning us to achieve our target of $250 million in retail sales and 10% market share over the next five years. Andre is a dynamic and entrepreneurial leader who has demonstrated the ability to build strong teams, retail businesses and partnerships to achieve outstanding results. His talents and experience qualify him to drive Coach’s growth in the region as we continue to leverage the global vibrancy of our brand and relevance of our product offering," said Ian Bickley, President, Coach International.

Lew Frankfort, Chairman and Chief Executive Officer of Coach, Inc., added, “We’re building a strong team to drive our nascent Coach China retail business - focused on accelerating growth in this emerging region for luxury accessories.



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