eMatrix Device Pioneers Sublative Rejuvenation(TM) for Novel Skin Ablation and Resurfacing Leading to Enhanced Dermal Remodeling
VelaShape II(TM) Introduction Provides Reduced Treatment Time, Reduced Number of Treatments and Increased Patient Comfort in Procedures Leading to Body Contouring
Syneron Advantage(TM) Program Increases Attainability and Success of Aesthetic Services Offering
YOKNEAM, ISRAEL and IRVINE, CA -- (Marketwire) -- 06/03/09 -- Syneron Medical Ltd.
(NASDAQ: ELOS), http://www.syneron.com, a leading innovator in medical
aesthetic devices, will unveil three groundbreaking initiatives at THE
Aesthetic Show in Las Vegas, June 5-7. The company will introduce a new
and unique treatment modality called Sublative Rejuvenation(TM), which
answers the skin rejuvenation market's emerging demand for optimal
efficiency, minimal downtime and an affordable procedure price point. In
addition, Syneron will release VelaShape II(TM), with increased RF energy
for quicker non-invasive procedures leading to body contouring, and launch
Syneron Advantage(TM) -- a new physician partnership program to support
customers' financial and business needs in today's economic climate.
Recent scientific evaluations using eMatrix(TM),
http://www.syneron.com/products/ematrix, led to the identification of
Sublative Rejuvenation, a new treatment modality that goes beyond current
fractional skin ablation and resurfacing methods. Sublative Rejuvenation
utilizes RF sublation, a fractionated bi-polar radio frequency technology
in which heat energy is effectively placed into the dermis, producing
significant dermal remodeling with the least amount of epidermal
disruption. While traditional fractional technologies are most aggressive
at the epidermal level, Sublative Rejuvenation delivers energy creating a
triangular-shaped pattern of impact where the ablated zone on the skin's
surface is narrower. The ablative and particularly coagulative zone widens
below the surface, reflecting the higher heating of layers of the dermal
connective tissue and collagen. This specific, sublative targeting
maximizes clinical results and reduces downtime and risk of adverse
reaction. Increased dermal heating leads to stronger collagenesis, making
Sublative Rejuvenation most desirable for wrinkle reduction as well as
overall textural improvement and luminosity for all skin types.
"Before the introduction of Sublative Rejuvenation with eMatrix, I needed
to be extremely careful when performing any kind of ablative or even
non-ablative treatment on my patients with darker skin tones because of
possible adverse reactions," said Hema Sundaram, M.D., F.A.A.D., a board
certified dermatologist in Washington, D.C.
