May 26, 2009 (Xinhua News Agency) -- KongZhong Corporation (NASDAQ:KONG) to deploy mobile game amid 3G wave
BEIJING, May 26 (Xinhua) 锝– KongZhong Corporation (Kong.Nasdaq) wou ld embrace the 3G era with strategic deployment of mobile game service , said Wu Linguang, vice president of the company.
Wu added that mobile game business should act as the main drive of the company's revenue growth, and is expected to contribute 25-30 perc ent to the total revenue this year.
Besides, the company vowed to diversify its operation on the mobile
game business. "We will operate 80 PC games this year, 70 percent is self-developed and 30 by cooperation," said Wu, "besides, we will intr oduce five Wap games and four mobile games"It is learned that the comp any has exercised the public test for Fengshen Online, China's first 3 G mobile game developed by its subsidiary Mammoth Technology Inc.
Industry insider saw the introduction of this game as a crucial ste p taken by the company toward the ambitious strategy on the mobile gam e business.Currently, the service provider (SP) accounts for 90 percen t of KongZhong Corporation's total revenue, leaving 10 percent for mob ile game.