MOSCOW, June 5 /PRNewswire-FirstCall/ -- Mobile TeleSystems OJSC ('MTS' -
NYSE: MBT), the largest mobile phone operator in Russia and the CIS, and
Nokia signed the memorandum of understanding on the direct delivery of Nokia
devices to MTS' retail network. The first joint project of the two companies
will be the priority sales launch of Nokia N97, Nokia's flagship mobile
computer, equipped with exclusive software from MTS.
The agreement signed by MTS and Nokia at the 2009 St. Petersburg
International Economic Forum provides for the direct supply of Nokia products
to MTS' retail network, joint marketing campaigns to promote Nokia's handsets
and a special training program for MTS' retail employees.
'This partnership agreement with Nokia is a milestone in our development
of the MTS proprietary retail network. Teaming up with the world's leading
maker of mobile devices will allow us to further differentiate MTS' retail
network by matching cutting-edge products with tariff plans to enhance
customer experience and spur the growth of data usage by our subscribers,'
noted Mr. Mikhail Shamolin, President and CEO of MTS.
'Nokia N97 is the flagship product which has no analogues in the world.
For the first time in Russia, Nokia is launching such an important device in
partnership with the largest mobile phone operator, MTS. Together with MTS,
we have developed applications and widgets tailored to the Russian users,'
noted Mr. Niels Nielsen, Director-General of Nokia in Russia. 'The primary
difference of N97 from the currently available smartphones is not just the
availability of touch display and QWERTY keyboard on one device, but the fact
that it is a mobile computer with a range of applications that allow
individual customization of the handset.'
MTS has developed a number of branded applications for Nokia N97 aimed at
business users that will be distributed on a free 2 GB micro-SD memory card.
The sales of Nokia N97 will start on June 17 in all MTS stores in Moscow and
in the flagship Nokia store. By the end of the month, the device will become
available to subscribers of all mobile operators through the MTS retail
network in Russia and the 30 Nokia stores in the largest Russian cities.
Mobile TeleSystems OJSC ('MTS') is the largest mobile phone operator in
Russia and the CIS. Together with its subsidiaries, the Company services over
93.03 million subscribers.