New Brand Identity Highlights the Company’s Evolution and Growth as a
Digital Entertainment Technology Leader
Macrovision Solutions Corporation (NASDAQ: MVSN), a digital
entertainment technology leader, today announced its intention to
formally change its name to Rovi. The Rovi brand is part of the
company’s new brand identity that includes a new corporate visual
design. Macrovision will continue to operate under the Macrovision name
until the annual meeting of stockholders being held on July 15, 2009, at
which time the name change will be considered for approval. If the
stockholders approve the change of the company name, the company’s
trading symbol on the NASDAQ Global Select Market would also be changed
at that time.
“At Macrovision, we have transformed the company to be a leader in
enabling the rapid adoption of digital entertainment. We have done this
through a series of strategic acquisitions, divestitures and continued
innovation of our product portfolio, and as a result, the company is
dramatically different than it was just a year ago,” said Fred Amoroso,
President and CEO, Macrovision. “As Rovi, we will unite our technology
and people under one shared identity that speaks to who we have become
and how we will drive our strategy moving forward as a technology leader
that powers the discovery and enjoyment of digital entertainment.”
About Macrovision Solutions Corporation
Macrovision Solutions Corporation is focused on powering the discovery
and enjoyment of digital entertainment by providing a broad set of
integrated solutions that are embedded in our customers’ products and
services and used by end consumers to simplify and guide their
interaction with digital entertainment. Macrovision's technologies are
deployed by companies in the entertainment, consumer electronics, cable
and satellite, and online distribution markets to solve
industry-specific challenges and bring greater value and a more robust
user experience to their customers. The result of deploying
Macrovision's solutions is a simple end user experience for discovering,
managing and enjoying digital content. Macrovision provides interactive
programming guides, connected middleware, media recognition, copy
protection and rich media, data and metadata on music, games, movies and
television programming. The company also operates an entertainment
portal which can be found at http://www.allmusic.com.