Apartment Industry’s First iPhone App Recognized as Top 20, Free
Utility App
Apartment
Guide, a leading resource for apartment
searches nationwide, today announced that its free
iPhone application, which gives users the ability to search, view,
call and e-mail apartment listings directly from their iPhone or iPod
touch, has reached over 230,000 downloads. The initial launch, in
October 2008, stood as an apartment industry first. Since that time, the
Apartment Guide app has been listed as a top
20, free utility app and featured in one of Apple’s iPhone
television commercials.
“The number of times our Apartment Guide iPhone app has been downloaded
is indicative of people wanting to be able to search for a place to live
anytime, anywhere,” said Arlene Mayfield, president, Apartment Guide.
“As the first in our industry to launch an apartment app, we will
continue to meet consumer demand and push innovation in mobile. Further,
with our newly enhanced version of the app, it’s easier than ever for
consumers to research available apartments and local communities and
view property photos while on-the-go.”
In March 2009, Apartment Guide released an enhanced version of its
iPhone app with better search logic and an additional 30,000 apartment
listings across the U.S. It continually monitors consumer feedback to
improve user experience and plans to issue a completely updated app in
June 2009 to include features requested from our users such as advance
search, mapping and sorting functionality.
The Apartment Guide application is free to download at http://www.apartmentguide.com/mobile_app
or from Apple’s App Store on iPhone and iPod touch – enter the search
term “apartments.”
About Apartment Guide
A 34-year apartment industry expert, Apartment Guide is the flagship
product of Consumer Source Inc., a wholly-owned subsidiary of PRIMEDIA
Inc. (NYSE:
PRM). Apartment Guide helps millions of consumers nationwide find
an apartment through innovative print, Internet and mobile
solutions. A trusted brand, it is a primary apartment search resource,
offering potential renters content-rich apartment
listings and information. Apartments
for rent are displayed and distributed in 77 publications in 74
markets and nationwide online. For more information visit www.apartmentguide.com.
About PRIMEDIA Inc.
PRIMEDIA Inc. helps millions of consumers nationwide find a place to
live through its innovative print, Internet and mobile solutions. From
publishing its flagship advertising-supported Apartment Guide since 1975
to launching industry-leading online real estate destinations such as ApartmentGuide.com,
Rentals.com
and NewHomeGuide.com,
PRIMEDIA continues to simplify the consumer home search and drive leads
that result in occupancy for property managers, landlords, new home
builders and real estate professionals. For more information, visit www.primedia.com.
PRIMEDIA, Apartment Guide, ApartmentGuide.com, My.ApartmentGuide.com,
Rentals.com, RentalHouses.com and NewHomeGuide.com are trademarks and/or
registered trademarks of PRIMEDIA Inc.
© PRIMEDIA Inc. 2009. All rights reserved. Apple, iPhone, iPod, and
App Store are trademarks of Apple.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=5981551〈en
Apartment Guide
Nichole Bigley, 678-421-3494
nbigley@primedia.com
