"With energy-efficiency tips, price protection plans and extra assistance, we are working with our customers to help manage energy costs this summer," said Brian Hayduk, president of First Choice Power. "Energy efficiency makes sense throughout the year, but as the temperatures rise, reducing energy usage can really pay off. We also want to aid residential customers who need a little extra help by providing extra emergency assistance through the Care to Share Fund."

   Additional Customer Assistance   --  For every $1 a residential customer donates to the Care to Share Fund       now until Sept. 20, 2009, First Choice Power will contribute $3.*       Customers can make a contribution by adding a donation to their       monthly bill payment and submitting it along with their check payment.       Donations are tax deductible.   --  First Choice Power offers customer choice with a broad range of price       plans, including two-year price protection and 100 percent renewable       energy plans.    --  Residential customers may pay their deposit in two equal installments.     Be More Energy-Efficient   1. Set your thermostat at 78 degrees or higher, and increase the      temperature about 8 degrees when your house is empty.   2. Use floor and ceiling fans to make the room feel about 4 degrees      cooler. If you use ceiling fans, you can turn the thermostat up a      degree or two and keep the same cool feeling using less energy.   3. Replace your air-conditioning filter each month to maximize its      operating efficiency and reduce cooling costs as much as 10 percent.   4. Caulk and weather-strip leaks around windows and doors to prevent cool      air from escaping. You can save 10 percent or more by reducing cracks      in your ceilings, walls and windows.    5. Close drapes or blinds to block direct sunlight and reduce the amount      of heat entering your home.    

Visit http://www.firstchoicepower.com/tips for more no- and low-cost tips for every room in the house.

About First Choice Power

Based in Las Colinas, Texas, First Choice Power is one of Texas' largest retail electric providers. It is a subsidiary of PNM Resources, an investor-owned energy holding company. First Choice Power is committed to Simply Better prices, programs, customer care and community involvement. For more information, visit http://www.firstchoicepower.com/.

*Up to $10,000 per contributor

PUC REP Certification No. 10008 | First Choice Power Special Purpose, L.P.

First Choice Power

CONTACT: Catherine Carlton of First Choice Power, +1-817-773-5733,Catherine.Carlton@FirstChoicePower.com

Web Site: http://www.firstchoicepower.com/

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