Dot VN, Inc., (http://www.DotVN.com)
(OTCBB: DTVI), an Internet and Telecommunications Company and the
exclusive online global domain name registrar for the Country of
Vietnam, announced that it has entered into a strategic partnership with
NameDrive, LLC, a leading global domain parking, Internet advertising
and pay-per-click company.
NameDrive will provide the technology and consulting services for Dot
VN’s primary business lines—domain parking and domain registry
monetization. Domain registry monetization is the process whereby an
Internet user who types in a domain name that does not exist is
redirected to a landing page with sponsored results. Parking pages
display premium and specific advertising targeting related searches,
which results in highly relevant advertising being displayed in the
right language with the right message for each domain. These services
are collectively referred to as the “Domain Registry Monetization
Programs.”
Dot VN anticipates launching the Domain Registry Monetization Programs
and expects to generate revenue from them within 30 to 60 days.
In the creation and commercialization of the Domain Registry
Monetization Programs, NameDrive will provide technical support,
including business development, marketing and co-branding support to
raise awareness of the Dot VN brand in Vietnam and worldwide.
Dot VN will provide governmental policy support, infrastructure and
technological access in furtherance of the creation and
commercialization of Domain Registry Monetization Programs.
“We are extremely pleased to announce our partnership with NameDrive,”
said Thomas Johnson, Chief Executive Officer of Dot VN, Inc. “NameDrive
is a very innovative, entrepreneurially driven organization that truly
understands how to operate, market and maximize country code top level
domains (ccTLD) online advertising value—a key factor for us in choosing
them as our domain services partner as we expand in Vietnam. We look
forward to this near-term influx of revenue as we continue to become the
leading Internet and telecommunications provider for Vietnam.”
Johnson added, “According to Saigon GP Daily, revenues from
online advertisements in Vietnam are expected to rise to U.S. $60
million by 2011, or a third higher than this year. We believe that with
our newly formed relationship with NameDrive, Dot VN will receive an
increase in traffic and significant potential future domain registry
monetization sales.”
Vietnam is the second fastest growing economy in the world, with a
population of over 86 million people and a literacy rate over 90
percent. The number of Internet users in Vietnam has grown
exponentially. In 2000, there were 430,000 Internet users.