Retailers and display case manufacturers have the power to add sparkle
to merchandise with GE Consumer & Industrial’s award-winning,
energy-efficient Immersion® LED Display Case Lighting. The system
uses multiple point sources of light to increase reflectivity and
sparkle while reducing operating costs. Its reflector design focuses
peak light to the center of the case and radiates light out across the
case to create a brighter, more uniform look throughout.
By comparison, a standard fluorescent lighting system floods a display
case with broad, diffuse light, and tends to direct light to the front
of the case, which can create shadows, light spillage and glare. Halogen
systems can create lighting hot spots, uneven illumination across the
case and unwanted heat.
“We want customers to know that all LED solutions are not the same,”
says Jason Raak, marketing manager, GE Consumer & Industrial. “GE’s
stringent testing gives Immersion LED Display Case Lighting long-lasting
performance that retailers and display case manufacturers can rely on.
It enables fantastic gains in visual reflectivity and substantial
maintenance savings.”
Stay cool, save energy
Immersion LED Display Case Lighting uses advanced thermal management for
cooler operation. The new LED lighting also cools it on the energy
front: it consumes as little as 8.1 watts per foot and produces higher
lux levels per watt of energy used when compared with fluorescent. While
halogen systems provide higher average illuminance, the Immersion LED
Display Case Lighting delivers up to 80 percent energy savings versus
some existing halogen-based technologies.
An edge for display case manufacturers
Display case manufacturers will appreciate that Immersion LED Display
Case Lighting is offered in sizes that increase in 6-inch increments.
This enables an edge-to-edge fit that virtually eliminates the shadows
that can occur with fixed-length fluorescent lamps. For design
flexibility, Immersion LED Display Case Lighting is available in two
color temperatures (4200K and 3500K). Multiple mounting options allow
the lighting to be customized to fit individual display cases.
The new LED lighting’s environmentally responsible design is energy
efficient, RoHS compliant, and it does not contain any lead, mercury or
glass.
To see a video about the product, visit: http://www.gelighting.com/na/business_lighting/products/led_immersion/
GE’s Immersion LED Display Case Lighting was one of only three
“best in class” distinctions from the 68 entries submitted in the LED
Next Generation LuminairesTM Solid State
Lighting Design Competition—sponsored by the U.S. Department of
Energy, the Illuminating Engineering Society of North America and the
International Association of Lighting Designers—which recognizes and
promotes excellence in the design of energy-efficient LED commercial
lighting luminaires.
About GE Consumer & Industrial
GE Consumer & Industrial spans the globe as an industry leader in major
appliances, lighting and integrated industrial equipment, systems and
services. Providing solutions for commercial, industrial and residential
use in more than 100 countries, GE Consumer & Industrial uses innovative
technologies and ecomaginationSM, a GE initiative to
aggressively bring to market new technologies that help customers and
consumers meet pressing environmental challenges, to deliver comfort,
convenience and electrical protection and control. General Electric
(NYSE: GE), imagination at work, sells products under the Monogram®,
Profile™, GE®, Hotpoint®, SmartWater™, Reveal® and Energy Smart®
consumer brands, and Entellisys®, Tetra®, Vio® and Immersion® commercial
brands. For more information, consumers may visit www.ge.com.
Editor’s Note: Full-text release and high-resolution images available
at: http://www.geconsumerproducts.com/pressroom/press_releases/lighting/led_lighting/immersion_led_case.htm
GE Consumer & Industrial
David Schuellerman, 216-266-9702
david.schuellerman@ge.com
