DALLAS, TX and PARSIPPANY, NJ -- (Marketwire) -- 07/06/09 -- Avis Rent A Car and RaySat
Broadcasting (RBC) today announced that Avis renters at select locations
can now enjoy the ride with AT&T CruiseCast service, a new satellite TV
technology that delivers 22 video satellite channels as well as 20 audio
channels to a mobile unit in automobiles. Beginning today, Avis renters at
airport locations in Ft. Lauderdale, Miami, Orlando, Tampa and West Palm
Beach can rent AT&T CruiseCast for $8.95 per day or $62.65 per week.
"AT&T CruiseCast arrives just in time for family summer travel," said
Michael Caron, vice president of product and program development at Avis
Budget Group, parent company of Avis. "The service provides hours of
entertainment for adults and kids which is sure to enhance any summer
vacation."
The AT&T CruiseCast service offers a variety of channels, including Cartoon
Network Mobile, Disney Channel, DisneyXD, Discovery Kids, USA Network,
Discovery, Animal Planet, SCI FI, Lifetime Television, Adult Swim Mobile,
ESPN Mobile, NFL Network, CBS College Sports Network, FOX News, CNN Mobile,
MSNBC and AccuWeather.
The portable unit provides TV screens that attach to the back of the
vehicle's headrests, and come with headphones, for easy viewing and
listening by passengers. A 12-volt jack plugs into the car's power outlets
and the unit's receiver is housed inside a small bag attached to the
seatback.
Outside the vehicle, a compact antenna is mounted to the roof. The antenna,
installed by an Avis representative prior to rental pickup, receives the
satellite TV signals, provides them to the receiver and displays the
program on the TV screen. The AT&T CruiseCast service utilizes video
buffering technology to automatically store two minutes of content so
viewing is not interrupted by satellite obstructions such as overpasses or
tall buildings.
"What better way to entertain travelers than with live TV in a rental
vehicle," said Winston Guillory, Jr., president of RBC. "AT&T CruiseCast
service offers something for everyone and we know that Avis customers will
really enjoy it."
Advance rental reservations are required for AT&T CruiseCast service. For
more information, visit www.avis.com/cruisecast. To reserve the service,
contact Avis Reservations at 800-331-1212.
*AT&T products and services are provided or offered by subsidiaries and
affiliates of AT&T Inc. as well as third party licensees under the AT&T
brand and not by AT&T Inc.
About RaySat Broadcasting Corporation
RaySat Broadcasting Corporation (RBC) is a privately held U.S. company that
was created to introduce In-Car Entertainment to the U.S.