Flexible PSoC®-Based TrueTouch Delivers
Gesture and Feature Support for Ultimate Multimedia and Web Browsing;
Cypress MoBL® Dual-Port Increases Phone
Performance
Cypress Semiconductor Corp. (NYSE:CY) today announced that Samsung
Electronics Company Ltd. has selected the TrueTouch™ solution from
Cypress to implement the touchscreen in the new I8910 mobile phone. The
I8910, also known as the OMNIAHD, lets users “Touch the HD Brilliance”
of the world’s first phone with 720P high-definition video recording and
super vivid 3.7” AMOLED display.
Samsung selected the TrueTouch solution based on its fast response time,
gesture support and character recognition capabilities that enable the
I8910’s outstanding multimedia player and fast internet browsing.
In addition to the TrueTouch touchscreen, the I8910 employs a Cypress
MoBL® dual-port as an interconnect between the application
and baseband processors, increasing multimedia and computing performance
and lowering system power in the new phone.
“The I8910 is a prime example of the exceptional value that Cypress adds
to world-class handsets,” said Christopher Seams, executive vice
president of sales and marketing for Cypress. “From TrueTouch
touchscreens and CapSense® button replacement to MoBL
interconnects and West Bridge® controllers, Cypress solutions
help manufacturers differentiate their offerings with improved
functions, performance and style.”
According to Samsung, Cypress’s TrueTouch and MoBL dual-port solutions
gave the company the ability to go beyond the competition with new
features and functions that customers are excited to use.
About TrueTouch
The PSoC®-based TrueTouch solution employs proven Cypress
capacitive sensing technology that has replaced over 3.5B mechanical
buttons. TrueTouch products are targeted at consumer applications that
require very low power, superior noise immunity, and tiny package
options. TrueTouch programmability allows customers to build custom
solutions that meet unique user interface requirements, including
gesture-based functions. TrueTouch works with various industrial
materials such as glass and plastics, giving customers maximum
flexibility to create sleek industrial designs.
