Highly Competitive Retail, Hospitality, Rental Car, Passenger Rail
and Airlines Industries to Benefit from Alliance
JDA®
Software Group, Inc. (NASDAQ: JDAS), a leading provider of Price
Sensitive Revenue Management (PSRM) solutions, today announced the
signing of a formal teaming agreement with QL2 Software, Inc., a
leading on-demand data access platform provider, to collaborate on
developing the growing market for competitor intelligence-driven revenue
management solutions.
This agreement follows the launch earlier this year of JDA®
Travel Price Optimizer, a pricing solution architected using JDA®
Enterprise Architecture that is designed to serve the needs of travel,
transportation and hospitality companies. JDA Travel Price Optimizer
dynamically optimizes prices based on competitive rates, capacity
constraints, local market demand and economic and company factors. JDA
and QL2 were selected by Carlson Hotels Worldwide as the major
technology partners for Carlson’s SNAP (Stay Night Automated Pricing)
project. Carlson’s SNAP initiative is built on the use of QL2’s current
market intelligence data, which is integrated into JDA Travel Price
Optimizer, resulting in optimized nightly room rates.
Andy Archer, JDA’s group vice president, service industries,
said, “JDA’s teaming agreement with QL2 enables our companies to address
the next level in price optimization that factors real-time competitive
pricing intelligence into the rate optimization process for more
effective revenue generation. We see a valuable opportunity to drive
higher client revenue by automating the synergy of these two powerful
technologies. Carlson is the first company in its industry to leverage
competitor intelligence as a true driver of pricing decisions – and that
means better rate-setting decisions that will lead to increased revenues
for operators.”
Jim Rozell, senior director of revenue optimization, Carlson,
said, “When we began our revenue optimization program we reviewed the
capabilities currently available and recognized a big opportunity in the
way that the revenue management systems and processes handle competitor
intelligence. This critical information is generally used only to
evaluate past rate-setting strategies or to provide an alternative to
revenue management system recommendations. This may have been acceptable
in the past when competitor rates were relatively opaque, but in today’s
market it is not good enough. Carlson wanted a new revenue optimization
process that leverages competitor data, which is why we engaged with JDA
and QL2 to develop our SNAP project.”
Russ Aldrich, chief executive officer, QL2, said, “Our agreement
with JDA will enable our customers to be even more successful.
