Educational Tool Will Help Parents Search for Books Based on
Children’s Reading Ability
Barnes & Noble, Inc. (NYSE: BKS), the world’s largest bookseller, today
announced that it will offer customers the ability to search for books
by Lexile® measure both in stores and online at Barnes & Noble.com (www.bn.com).
Recognized as the most widely used reading measure, a Lexile helps young
readers develop important literacy skills by selecting materials that
match both their reading level and interests. The company said that
later this fall, customers of Barnes & Noble stores and Barnes &
Noble.com will be able to search for specific books by Lexile measure.
“Our goal is to serve our customers with all of the information they
need to make the best book choices,” said Steve Riggio, chief executive
officer of Barnes & Noble, Inc. “By adding Lexile measures to our online
and in-store book searches, we are offering parents a powerful tool that
will help to take the guesswork out of selecting the ‘right’ books for
their children that support positive, enjoyable reading experiences.”
Developed by MetaMetrics, Inc., Lexile Framework® for Reading is used at
the school level in all 50 states and by more than 150 publishers. The
Lexile score, which is represented by a number followed by the letter
“L” (such as 850L), is a true measure of a child’s reading ability that
may not necessarily correlate with grade level. The Lexile score gives
parents options for reading recommendations that are customized for
their child’s individual needs and interests. Each year, tens of
millions of Lexile measures are reported from reading assessments and
programs, representing about half of U.S. students. More than 115,000
books and 80 million articles have Lexile measures, and these numbers
continue to grow.
Today, Barnes & Noble.com product pages display the Lexile measure for
all titles currently in the Lexile Book Database. In addition, Barnes &
Noble will add Lexile measures to up to 5,000 books from its own
publishing imprints.
“When the world’s largest bookseller recognizes the value you provide,
you have reached an exciting milestone,” said MetaMetrics President
Malbert Smith III, Ph.D. “While Lexile measures have been widely
embraced by the education, testing and publishing communities, Barnes &
Noble is our first major consumer retail partner and we are looking
forward to rolling out this campaign.” Smith continued, “Most
importantly, this partnership is about building national literacy.