PFSweb, Inc. (Nasdaq: PFSW), an international provider of end-to-end
(End2End) eCommerce solutions, announced today that its client, Roots
Canada Ltd., has reported significant success online as a result of
migrating to PFSweb’s End2End eCommerce solution. Canadian consumers
especially are embracing the new functionality, driving exponential
growth in sales volume. PFSweb initially moved Roots to its End2End
eCommerce solution that features Demandware technology in August 2008.
“The decision to take advantage of PFSweb’s full service solution was
made after careful consideration and a thorough assessment of the
market,” said James Connell, Senior Director, eCommerce, Digital
Marketing and New Media for Roots. “We couldn’t be happier and more
comfortable with our decision and the results. We feel that we have
chosen a winning solution with PFSweb that provides the best possible
customer experience. I’m now able to leverage more robust eCommerce
tools to advance my marketing and merchandising strategies and innovate
at a faster pace. All of this will allow Roots to continue to evolve its
online business while remaining a leader in the marketplace.”
“As one of the first brands to use our End2End eCommerce solution, Roots
migrated to the Demandware platform in order to expand its capabilities
and empower its online channel, poising itself for accelerated growth,”
said Mike Willoughby, President of PFSweb’s services division. “From the
beginning, we sought to deliver maximum capability and flexibility to
Roots across all functions of their online initiative. Roots’s
measurable success using our End2End solution proves our advanced
technology, tightly coupled with world-class operations, results in both
revenue growth as well as the delivery of the best experience for our
clients’ customers. We continue to craft similar solutions for other
leading online brands.”
PFSweb provides Roots with Demandware’s eCommerce technology, financial
services (including payment processing and fraud management),
international order fulfillment, high-touch customer care and
interactive marketing technologies and services. Bringing all functions
of eCommerce together in a tightly integrated offering, PFSweb extends a
brand’s ability to focus on core competencies, drive better customer
experience and leverage agility in marketing and merchandising efforts.
About PFSweb, Inc.
PFSweb develops and deploys integrated business infrastructure solutions
and fulfillment services for Fortune 1000, Global 2000 and brand name
companies, including third party logistics, call center support and
e-commerce services.
