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Freewheelin Rolls Into Palo Alto For National Senior Games! Humana Bringing Innovative Bicycle-Sharing Program To Premiere U.S. Event For Senior Athletes
Thursday, July 30, 2009 7:12 AM


Bicycles to be available Aug. 1-15 with community ride scheduled for 10:30 a.m. Monday, Aug. 3, at Nelson Mall bike station

As thousands of senior athletes begin arriving in Palo Alto, Calif., for the Saturday, Aug. 1, start of the National Senior Games presented by Humana, the health-benefits company is pleased to offer the athletes and their families and friends a cool way to tour the Stanford University campus, home of this year’s biennial competition. Humana’s Freewheelin bicycle-sharing team is at it again, teaming up with the city of Palo Alto to bring 120 bikes and two bike stations to the games free of charge for anyone age 18 and up, throughout the two weeks of the Games.

“We at Humana are thrilled to once again serve as the presenting sponsor of the National Senior Games, and what better way to join in the fun this year than to bring our Freewheelin bike-sharing program to Palo Alto,” said David A. Jones, Jr., Humana’s chairman and a participant in the triathlon at this year’s Games. “We’ve had great success with Freewheelin since we launched it for our associates in Louisville in 2007, and our experience with Freewheelin at the political conventions last year was off the charts.”

Jones is challenging riders to take at least 3,000 rides and pedal at least 7,500 miles during the Aug. 1-15 National Senior Games. A large Humana “scoreboard” will be updated several times each day, letting riders know how they’re contributing to meeting the challenge goals — including the total calories burned and carbon footprint reduction.

“We love this innovative program,” said Phil Godfrey, National Senior Games Association President and CEO. “Cycling is a great fit with NSGA’s mission of active lifestyles and Freewheelin’s concept of sharing bicycles to get around to the various venues at the Games or out into the local community will be a significant contribution to our sustainability and eco-friendly initiatives that are so important.”

Humana is providing 75 bicycles, with the City of Palo Alto providing 45 bikes, for the total of 120.

How Freewheelin Works

Bicycles will be available from 8:30 a.m. to 6 p.m. Aug. 1-15. Riders must present a credit card and a photo ID to check out a bike; no charges will be placed on the card, provided bikes are returned by 6 p.m. Bikes may be returned to either of two Freewheelin stations set up on the Stanford University campus. Humana will also allow all riders to borrow helmets and bike locks free of charge.



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