Faster Effects Processing and Improved System Performance Are Key Advantages for Media Production Professionals

TEWKSBURY, MA -- (Marketwire) -- 07/31/09 -- Avid® (NASDAQ: AVID) today announced it has certified its Media Composer®, NewsCutter®, Symphony(TM) and Avid DS solutions to run on the new HP Z series Workstations -- the HP Z800 and HP Z400.

By combining Avid's intelligent system architecture (distributed CPU/GPU processing) with the HP Z series' breakthrough performance, reliability and design, Avid customers editing on the HP Z800 or Z400 Workstations will now experience increased system response and processing times, as well as have the ability to create more complex effects using popular file-based formats.

"High performance, reliability and enhanced productivity are critical requirements for all of our customers, who are constantly working under rigid deadlines," said Dana Ruzicka, Vice President of Strategic Alliances at Avid. "These new HP Z workstations will empower our PC-based customers to push the limits of their creativity by providing a powerful and flexible platform that can handle the rigors of complex editing and effects -- allowing them to produce the best end result each time."

Avid support for the HP Z800 and Z400 Workstations is available today for Avid Media Composer, NewsCutter and Symphony systems. Avid DS support will be available beginning August 22nd. For more information, read the full list of configurations and turnkey Avid and HP solutions.

About Avid

Avid creates the digital audio and video technology used to make the most listened to, most watched and most loved media in the world -- from the most prestigious and award-winning feature films, music recordings, television shows, live concert tours and news broadcasts, to music and movies made at home. Some of Avid's most influential and pioneering solutions include Media Composer, Pro Tools®, Avid Unity(TM), Interplay®, Oxygen 8, Sibelius® and Pinnacle Studio(TM). For more information about Avid solutions and services, visit www.avid.com, del.icio.us, Flickr, Twitter and YouTube; connect with Avid on Facebook; or subscribe to Avid Industry Buzz.

© 2009 Avid Technology, Inc. All rights reserved. Avid, the Avid Logo, Avid Unity, Interplay, Media Composer, NewsCutter, Pinnacle Studio, Pro Tools, Sibelius and Symphony, are trademarks or registered trademarks of Avid Technology, Inc. or its subsidiaries in the United States and/or other countries. The Interplay name is used with the permission of Interplay Entertainment Corp., which bears no responsibility for Avid products. All other trademarks are the property of their respective owners.