NBA MVP LeBron James to Meet with Press Friday, August 7 via
Global Webcast
Event to Be Webcast Worldwide at 12:00
P.M. EDT
Nike wishes to issue the following update to its release NewsItemID
20090804006515 (OH-NBA/LEBRON-JAMES/NIKE) "Nike, LeBron James Create
Performance Excellence, the Nike Air Max LeBron VII" issued Tuesday,
August 4, 2009:
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WHAT:
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Nike and NBA MVP LeBron James will host a press event in Akron,
Ohio, from the Ed Davis Community Center where LeBron played as a
youth, to discuss their latest, innovative design collaboration --
the Nike Air Max LeBron VII. This will be the official unveil of the
Nike Air Max LeBron VII, Nike’s first performance basketball shoe
with a full-length Max Air cushioning system. LeBron will answer
questions from the webcast audience in real time. Nike Performance
Footwear Designer Jason Petrie will also participate in the
presentation, with SNL comedian Kenan Thompson acting as host. To
accommodate the world’s media from any location around the globe,
the event will be webcast.
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Notes regarding the webcast:
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-- Viewers may download audio assets of the press event from the
webcast.
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-- The webcast is not broadcast quality video, but Nike’s TV
Production will have broadcast quality video available shortly after
the event ends.
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-- Photos of the press event will be available at www.nikemedia.com
shortly after the event.
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WHO:
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LeBron James, Nike Performance Footwear Designer Jason Petrie and
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SNL comedian Kenan Thompson (as host)
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WHEN:
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12:00 noon EDT
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Friday, August 7, 2009
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WEBCAST:
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To view the Webcast you must register in advance at Nike’s
Media-Only Website:
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www.nikemedia.com
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Click on the “Webcasts” section and follow steps to register.
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MEDIA MUST REGISTER.
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** Here you can watch the media event from the convenience of your
computer screen, just like TV, and ask questions in realtime.
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Nike is also offering fans an opportunity to watch the live
presentation via a specific fans-only webcast. This webcast will
include the opportunity to participate in a live Q&A blog prior to
and during the presentation.
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Fans must register in advance to watch the live webcast at:
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http://nikebasketball.deferointeractive.tv/portal.php
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For the latest information on the Nike Air Max LeBron VII and
LeBron James’ World Tour, including scheduled press events, please visit
our password-protected, media-only website: www.nikemedia.com.
Nike Media Relations
212.367.4447
