Custom Engagement Rings Ensure Perfection at Every Decision Point

The Prestige Diamond Collection, exclusively at Zales.com, offers an enormous online selection for grooms to handpick and create a custom engagement ring and wedding band. With more than 30,000 diamonds and 2,000 unique settings and carat sizes ranging from 0.33 to an unprecedented five carats, The Prestige Diamond Collection from Zales provides choices as distinctive as the bride-to-be.

Customers can virtually design several rings at once and lay them next to one another for a side-by-side comparison. Adjustments such as carat size, metal changes and diamond shape can be made with a quick click of the mouse, instantly showcasing another style. The depth of the collection gives grooms-to-be and couples shopping together a tremendous variety of choices, plus the peace of mind of knowing that their ring is coming from Zales, one of the most trusted names in diamonds.

“The Prestige Diamond Collection puts the customer in the driver’s seat like never before. Zales offers an online, pressure-free experience where our customers can search and explore their ring choices from the comfort of their home,” said Mary Kwan, executive vice president and chief merchandising officer for Zales. “When they finalize their selection, customers will have the confidence of knowing they handpicked the perfect ring, and they will have the security of knowing that they shopped with Zales, a leader in the diamond business for 85 years.”

Diamonds in The Prestige Diamond Collection are available in 10 shapes: princess, round, emerald, marquise, pear, oval, heart, radiant, cushion and Asscher cuts. Settings are classified as classic, vintage or contemporary, and metals are available in 14K and 18K white or yellow gold, platinum, or palladium.

All rings are packaged in classic glossy wood ring boxes and sent via insured mail with free shipping. Custom-designed rings arrive in two to four weeks. For grooms in a hurry, non-custom-designed rings can be ordered, shipped and received within five days. Returns are available direct to zales.com. The Prestige Diamond Collection is available only at www.zales.com.

About Zale Corporation

Zale Corporation (NYSE: ZLC), is a leading specialty retailer of diamonds and other jewelry products, operating approximately 1,931 retail locations throughout the United States, Canada and Puerto Rico. Zale Corporation’s brands include Zales Jewelers, Zales Outlet, Gordon’s Jewelers, Peoples Jewellers, Mappins Jewellers and Piercing Pagoda. Additional information on Zale Corporation and its brands is available at www.zalecorp.com.

Zale Corporation
David Sternblitz, 972-580-5047
Vice President and Treasurer
or
Rhett Butler, 972-580-5047
Manager of Investor Relations