Partnership Strengthens Product Offerings by Providing Complete Plan for Final Arrangements
INDIANAPOLIS, Aug. 17 /PRNewswire/ -- United Home Life Insurance Company and Service Corporation International (NYSE: SCI) announce the creation of a partnership to enhance the products currently offered by United Home Life for agents. Through the partnership, independent agents can utilize the Dignity Planning(TM) tool to increase their profitability by offering clients the ability to turn their policy into a complete end-of-life plan. Dignity Planning is unlike any other end-of-life planning tool in that it was designed for financial service professionals and provides agents with real-time needs analysis and pricing, as well as inflation and aged-based life expectancy costs of specific elements rather than generic national averages.
"The Dignity Planning tool strengthens the value of our insurance products with independent agents by providing lead generation, building in up-selling and cross-selling opportunities and helping realize higher face amounts," said Steve Ramsey, director of marketing, United Home Life Insurance Company. "More importantly, by converting policies and premiums into a complete financial plan with tangible items, agents see increased persistency, which can be a challenge in this industry."
Dignity Planning was designed for financial services professionals outside of the funeral industry to offer clients a critical component in a complete financial plan, which is usually missing. Through www.uhlplanning.com, consumers are offered a simple, secure way to record their wishes and store financial and legal information for a complete end-of-life plan. By watching a video on the site, they discover how planning can benefit themselves and their loved ones. When the customer is ready, they review a variety of offerings, which include selected plans, and can choose one of them, or review and select individualized components for a customized service, depending on their needs and desires. Dignity Planning is available nationwide at no cost, and allows family members to make one simple call when their loved one passes away to fulfill the plan.
"When consumers sit down to plan their end-of-life arrangements, often times they only consider the financial aspects and fail to consider the emotional and ancillary financial burdens that loved ones experience at the time of need," said David Frank, one of the architects of Dignity Planning.