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Dot VN's Landing Page Receives Over 33.8 Million Views After One Month of Operations
Tuesday, August 25, 2009 9:02 AM


SAN DIEGO, CA -- (Marketwire) -- 08/25/09 -- Dot VN, Inc. (http://www.DotVN.com) (OTCBB: DTVI), an Internet and Telecommunications Company and the exclusive provider of online global domain name registration and Parking Page Marketing/Advertising services for the Country of Vietnam, announced that its ".VN" landing page has received over 33.8 million views after one month of operations based on data reported for the page's first month in existence. The webpage is currently averaging over 1,100,000 views per day.

The Company's ".VN" domain registry monetization programs are generating immediate revenue and increasing in popularity as millions of Internet users seek out Vietnamese websites and businesses are specifically targeting the growing Vietnamese market through online advertising.

"Our '.VN' landing page is incrementally increasing in traffic due to optimization," said Thomas Johnson, CEO of Dot VN, Inc. "As the webpage continues to attract more visitors, it is generating more clicks for advertisers, which equals more revenue. We are very pleased with the initial deployment and commercialization of this landing page. The data results we have received, including daily hits and views, indicate that this is a very strong program and potentially a significant revenue generator for Dot VN for years to come."

Domain registry monetization is the process whereby an Internet user who types in a domain name that does not exist is redirected to a landing page with sponsored results. For instance, a domain name such as "anydomain.vn", which is not currently registered, will resolve to a Dot VN landing page. Landing pages display premium and specific advertising targeting related searches (similar to parking pages), which results in highly relevant advertising being displayed in the right language with the right message for each nonexistent domain name. These services are collectively referred to as the "Domain Registry Monetization Programs."

Vietnam is the second fastest growing economy in the world, with a population of over 86 million people and a literacy rate over 90 percent. The number of Internet users in Vietnam has grown exponentially. In 2000, there were 430,000 Internet users. In 2008, there were an estimated 20,834,000 Internet users, an increase of over 4,745 percent in just eight years.

About the Company:

Dot VN, Inc. (www.DotVN.com) provides Internet and Telecommunication services for Vietnam. Vietnam Internet Network Information Center ("VNNIC") awarded the Company an "exclusive long term contract" to be the first registrar to market and register its country code Top Level Domain ("ccTLD") of .VN (Vietnam) and Parking Page Marketing/Advertising via the Internet.



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