(Source: PRNewswire)
SANTA CLARA, Calif., Aug. 27 /PRNewswire-FirstCall/ -- Marvell(R) (Nasdaq: MRVL), a leader in storage, communications, and consumer silicon solutions, today introduced a comprehensive suite of products for networking multichannel audio/video (A/V) over standardized Ethernet. Drawing on the Company's rich history as an innovator in networking, Marvell is the first to introduce a comprehensive suite of products in support of the IEEE 802.1 A/V Bridging (AVB) standards announced recently. This product portfolio includes Marvell's Link Street(R) Gigabit Ethernet Switches 88E6350R/ 88E6350/88E6351, Gigabit Ethernet Network Interface Controller (NIC) - the Yukon(R) 88E8059, and Kirkwood SoC 88F6000 featuring Sheeva(TM) CPU technology. The Marvell AVB product suite is designed to allow seamless delivery of time-sensitive multimedia traffic for both consumer and professional A/V applications on an easy-to- configure Ethernet network.
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As the volume of digital media content continues to grow exponentially, end users need to access and share this content in a reliable, consistent, and cost effective manner over multiple devices. As a result interfaces such as component video and HDMI are being augmented with proven networking technologies such as Ethernet and Wi-Fi. This shift will drastically simplify the end user experience and will ultimately allow simple Ethernet cabling to replace the multitude of complex and costly cables that are currently used to connect A/V equipment. The Ethernet connectivity is also designed to enable networked A/V equipment and connected PCs to access online content.
"One of the biggest problems in the home media industry is preserving sound and high definition video quality while moving media around the home," said Rob Enderle, Principal analyst for the Enderle Group. "This new AVB enabled equipment directly addresses this problem and, coupled with easy configuration ensures seamless content sharing across A/V and PC networks. It assures the delivery of high quality multimedia and time sensitive content that the home electronics market has long desired."
"We are thrilled to be the first to provide an end-to-end AVB solution and be part of the newly formed AVnu(TM) Alliance," said Ali Khan, Director of Marketing with the Communications and Computing Business Unit at Marvell. "We also congratulate AVnu for bringing industry wide collaboration together to support the years of standards development in the IEEE AVB committee. Marvell sees this as the next phase in the Ethernet evolution."
Marvell AVB technology provides resource and timing guarantees that are designed to allow superior real time A/V experiences for the end user.
