TORONTO, CANADA, Sep. 16, 2009 (Marketwire) --
TORONTO, CANADA -- (Marketwire) -- 09/16/09 -- Intertainment Media Inc. ("Intertainment" or the "Corporation") (TSX VENTURE: INT) today announced that its wholly owned subsidiary, Itibiti Systems Inc. will be expanding its next generation social media application, itiBiti, to the mobile smartphone communications sector. ItiBiti Mobile will provide key features of the itiBiti desktop platform along with a suite of innovative, portable applications, increasing the engagement and value experience for consumers, while driving mobile branding, loyalty and revenues for itiBiti and its major brand clients.
Both key partner and platform line-up details for calendar 2010 will be rolled out beginning October 2009.
Today's announcement signals an important, new opportunity for brand clients to engage consumers instantly - combining the power of the mobile smartphone with the immediacy of itiBiti on the desktop.
In addition to increased content portability and advertising opportunities, itiBiti Mobile will provide a host of proprietary applications for current and next generation smartphones by leading manufacturers and operating system providers.
"As itiBiti moves forward in its launch programs, we are excited to be expanding our platform, and providing additional layers of service," said David Lucatch, President - Itibiti Systems Inc. / CEO - Intertainment Media Inc. "itiBiti Mobile will provide seamless integration of the best features of itiBiti, allowing users to connect with brands, no matter where they are, while allowing our major brand and technology partners to monetize usage instantly via online and mobile revenue initiatives."
Invited as a featured speaker at Mobile Innovation Week '09, currently taking place in Toronto, Canada, Lucatch will profile details of the itiBiti Mobile offering for a dynamic group of leading vendors, technology experts, thought leaders and entrepreneurs from around the world. For details on the Wed. September 16th session, visit www.mobilebiz.ca.
As itiBiti continues its expanded rollout to the second of three phases, it will include a wider scope of registration to the general public and co-marketing programs. In the near term, itiBiti will continue to increase user scalability and expand its branded marketing program.
About Itibiti Systems Inc. - www.itibiti.com
Itibiti Systems' platform, itiBiti, is a revolutionary, instant revenue driven, Rich Internet Application (RIA) providing entertainment, communications and social networking initiatives displayed directly onto a user's computer desktop - providing major global brands with the unprecedented ability to power their marketing efforts within a unique, private label loyalty and revenue platform.
