(Source: Business Wire)

OneSource (an infoGROUP
company) (NASDAQ: IUSA), a leading provider of global business
information, announces its expanded E-mail
Access service, which offers sales professionals targeted access to
millions of U.S. executive contacts for marketing and sales
opportunities.
"The world of B2B sales has become increasingly difficult since the
economic downturn," said Sham Sao, Chief Marketing Officer, OneSource.
"Sales reps are finding it more challenging to get through to key
decision-makers, even when they have something compelling to offer.
However, a highly personalized and well-crafted e-mail jumpstarts an
executive-level discussion where the sales person has something relevant
to offer."
The E-mail Access service offers e-mail addresses that are verified and
opted-in for U.S. organizations across industries and company sizes.
Sales professionals can create targeted searches based on criteria such
as title, industry, geographic area and company size. This enables them
to reach out to sweet-spot prospects with personalized, individual
e-mails that can help secure meetings with key executives.
Many sales methodologies incorporate a step of sending a targeted
written communication in conjunction with calling during the sales
prospecting process. OneSource enables sales reps to do this quickly
and efficiently so that they can develop more sales
leads. It works either through a web-browser or right in their CRM
application.
Sales Managers, Directors and Vice-Presidents can call 866-222-4213 to
request a Free
Team Trial, enabling up to 50 representatives the opportunity to
explore the powerful sales prospecting tools available through OneSource.
About OneSource Information Services, Inc.
OneSource helps
companies generate business faster by delivering actionable insight from
information -- driving sales, marketing, and research functions at
thousands of leading companies around the globe. OneSource consolidates
content from over 50 world-class suppliers, new media, and social
networking sources to provide unparalleled data accuracy and information
depth, delivered through the Web, CRM, enterprise applications, and
portals.
OneSource is an infoGROUP company and is headquartered in Concord, MA,
with offices located in North America, Europe, Australia, and Asia. For
more information, visit www.onesource.com.
About infoGROUP
infoGROUP (NASDAQ: IUSA) is
the leading provider of data and interactive resources that enable
targeted sales, effective marketing and insightful research solutions.
Our information powers innovative tools and insight for businesses to
efficiently reach current and future customers through multiple
channels, including the world's most dominant and powerful Internet
search engines and GPS navigation systems. infoGROUP headquarters
are located at 5711 S. 86th Circle, Omaha, NE 68127. For more
information, call (402) 593-4500 or visit www.infogroup.com.
Statements in this announcement other than historical data and
information constitute forward looking statements that involve risks and
uncertainties that could cause actual results to differ materially from
those stated or implied by such forward-looking statements. The
potential risks and uncertainties include, but are not limited to,
recent changes in senior management, the successful integration of
recent and future acquisitions, fluctuations in operating results,
failure to successfully carry out our Internet strategy or to grow our
Internet revenue, effects of leverage, changes in technology and
increased competition. More information about potential factors that
could affect the company's business and financial results is included in
the company's filings with the Securities and Exchange Commission.
A service of YellowBrix, Inc.