CARLSBAD, California and LONDON, Sep. 30, 2009 (PR Newswire Europe) --
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- Tiered Program Offers Wide Range of Benefits for Storage Value Added
Resellers
Dot Hill Systems Corp. (Nasdaq: HILL), a world-class supplier of
entry-level and midrange storage solutions for OEMs and solution providers,
today launched a new, multi-tiered, formalized channel partner program
focused on the open storage provider market that arms authorized value added
resellers (VARs) with a wide range of tools and benefits to successfully
market Dot Hill storage solutions to end users.
The Dot Hill Authorized Partner Program, which offers Authorized, Silver
and Gold membership tiers based on revenues and certification, provides
qualified VARs and solution providers with access to dedicated Dot Hill
channel specialists who are committed to helping channel partners grow their
business, as well as a secure and dedicated partner portal for access to Dot
Hill channel program tools.
Authorized resellers also receive additional benefits including:
- Dedicated channel account executive and technical teams;
- Compelling incentives, which include enhanced levels of margins and
product promotions, based on each partner's designated program levels;
- Use of Dot Hill's "Authorized Partner" logo and inclusion in Dot Hill's
Solution Provider/VAR Listing;
- Opportunity registration management to protect partner opportunities;
- Marketing programs support, complete with dedicated resources to help
build joint demand-generation programs;
- Web-based and face-to-face training; and,
- Self-certification options.
To be eligible for the program, partners must meet minimal sales and
technical training requirements at each level and attain annual target
revenue goals.
While Dot Hill has had a channel presence in the past, the Dot Hill
Authorized Partner Program represents an expansion of this presence and is a
direct result of the company's larger strategy to diversify and expand its
overall footprint, as evidenced by its movement into the virtual RAID
adapter/embedded space, which was announced earlier this month.
Chosen to lead channel development efforts for Dot Hill is industry
veteran David Zimmer. Named a 2009 Channel Chief by CRN/CMP Media, Zimmer was
formerly with DataDirect Networks, where he was vice president, Worldwide
Channels, and prior to this, he spearheaded channel development efforts for
Pillar Data Systems, QLogic Corp, and Cisco Systems.
"The Dot Hill Authorized Partner Program signifies our staunch commitment
to the success of our solution providers," said David Zimmer, vice president
of worldwide channel sales and marketing, Dot Hill.