(Source: Business Wire)

Local.com
Corporation (NASDAQ: LOCM), a leading local search site and network,
today announced that the company has been awarded patent number
7,596,218 by the U.S. Patent and Trademark Office, which covers a system
and method for Enhanced Directory Assistance (EDA) Services.
Issued on September 29, 2009, the patent describes a system and method
for maintaining a dynamic index for a telephone directory assistance
system.The system enables advertisers to dynamically control whether a
listing -- and/or one or more of a keyword index, a localization index,
and a position control index -- associated with the advertiser is
included in an EDA request, and in what position the associated listing
is returned in response to the request.
"In this era of rapid growth in the use of smart phones, consumers are
increasingly relying on Enhanced Directory Assistance services to get
immediate access to information," said Heath Clarke, Chairman and CEO,
Local.com.
"Local.com has a patent that covers an important monetization
opportunity in this burgeoning market, and it is complementary to our
existing local search patents. We look forward to expanding our
relationships with companies in order to deliver monetization of
innovative new products and services to this marketplace," continued Mr.
Clarke.
For more information on the company please visit: http://corporate.local.com.
About Local.comĀ®
Local.com (NASDAQ: LOCM) owns and operates a leading local search site
and one of the largest private label, local search networks in the
United States. The company uses patented technologies to provide over 20
million consumers each month with highly relevant search results for
local businesses, products and services on Local.com and over 700
regional media sites. Businesses can target ready-to-purchase consumers
using a variety of advertising products. To advertise, or for more
information visit: www.local.com.
A service of YellowBrix, Inc.