Oct. 8, 2009 (PR Newswire) -- REDMOND, Wash., Oct. 8 /PRNewswire-FirstCall/ -- Microsoft Corp. today announced several global enterprises that have selected Microsoft Dynamics CRM as their relationship management solution of choice. Businesses are choosing Microsoft Dynamics CRM for its quick deployment, ability to easily adapt to meet unique business needs, and unparalleled value. Customers include Barclays Bank PLC, Booz Allen Hamilton Inc., the City of London, Hard Rock International Inc., Maccabi Healthcare Services, Polaris Industries Inc. and Vodafone Iceland.

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"In these challenging economic times, businesses need customer management solutions that are fast, flexible and affordable, and that help them build stronger and deeper relationships with their customers," said Brad Wilson, general manager, Microsoft Dynamics CRM. "At Microsoft, we're proud to be able to deliver these types of solutions to tens of thousands of businesses around the world."

Customers that are benefiting from the speed, flexibility and value that Microsoft Dynamics CRM provides include the following:

--  Barclays Bank PLC, a consumer banking division in the United Arab
Emirates, has seen a 15 percent improvement in customer satisfaction and
has attributed Microsoft Dynamics CRM for a 22 percent drop in service
costs per customer incident.
--  Booz Allen Hamilton, a strategy and technology consulting firm that
licensed the 1 millionth Microsoft Dynamics CRM seat, is standardizing
Microsoft Dynamics CRM as a platform to deliver relational
line-of-business applications across the organization.
--  The City of London in the U.K. uses the power and flexibility of
Microsoft Dynamics CRM as an xRM development platform to enhance the
services such as event planning and voter management it provides to
citizens, businesses and visitors.
--  Hard Rock International, a world-renowned hotel and restaurant group,
uses Microsoft Dynamics CRM to reduce its customer inquiry response
times from four days to just a few hours.