(Source: Business Wire)

According to the recent "Intel Holiday Mobile Etiquette" study conducted
by Harris Interactive* and sponsored by Intel Corporation, most online
U.S. adults (80 percent) feel there are unspoken rules about mobile
technology usage, and approximately 7 in 10 (69 percent) agreed that
violations of these unspoken mobile etiquette guidelines, such as
checking e-mails, sending text messages and making phone calls while in
the company of others, are unacceptable.
Mobile etiquette breeches have particular relevance during the upcoming
holiday season, as the survey found that more than half (52 percent)
would be offended if they were at a holiday party and someone attempted
to secretly use an Internet-enabled device, such as a laptop, netbook or
cell phone, at the table. The restroom, however, doesn't seem to command
the same reverence when it comes to mobile technology. Despite hygiene
considerations and potentially awkward explanations, 75 percent feel it
is perfectly appropriate to use Internet-enabled devices, including
laptops, netbooks and cell phones, in the bathroom, with only 25 percent
agreeing that it was inappropriate behavior.
Technology All the Time
The survey also found that 62 percent agree that mobile devices, such as
laptops, netbooks and cell phones, are part of our daily lives and
society needs to adapt to the fact that people use them at all times.
"The social rules for new technologies are continuing to be established
across cultures and geographies around the world, and etiquette will
continue to change and adapt over time along with it," said Dr.
Genevieve Bell, renowned ethnographer and director of Intel's User
Experience Group. "As technology becomes increasingly engrained in our
daily lives and we attempt to strike the right balance between constant
connectivity and setting boundaries on accessibility, the social and
cultural guidelines for appropriate behavior surrounding mobile
technology will continue to develop andchange."
According to the study, many online adults view the need for constant
connectivity as a function of expectations set by the current business
culture, with 55 percent agreeing that the nature of business today
demands people always be connected via mobile devices, even if it means
taking a laptop on vacation or answering a call during a meal.
"Etiquette surrounding mobile technology is becoming increasingly
relevant, particularly in social situations such as holiday gatherings
and events," said Anna Post, author and etiquette expert for the Emily
Post Institute.