At the conference, Bay will discuss how the MOD Retail Digital Content Distribution System helps retailers bring an expansive library of digital content into their stores, enabling consumers to browse, pay and download content from touchscreen kiosks. He will also address the future of movie and music downloads to flash-based storage and revenue opportunities in digital content delivery for retailers, device manufacturers and content providers.

The Private Equity Conference will be held on Wednesday, October 28th, 2009 from 8 a.m. to 3 p.m. CST at the Four Seasons Hotel in Chicago.

Bay co-founded MOD Systems in 2005 and has more than 25 years of executive expertise, technology management and private-venture investor experience. Previously, he served as the Executive Chairman of Loudeye Corporation, acquired by Nokia in 2006 to power Nokia's global music service. Prior to joining Loudeye, Bay created the Digital Media Division at Microsoft where he served as Corporate Vice President and General Manager and a member of Microsoft's Executive Staff. He also previously spent 8 years with Apple Computer.

About MOD Systems

MOD Systems, Incorporated enables retailers to deliver digital entertainment to consumers through interactive self-serve or concierge-assisted kiosks for downloading music and movies to flash-based storage; including Secure Digital (SD) memory cards, USB memory keys and portable devices such as mobile phones. The company's investors include leading technology innovators NCR Corporation and Toshiba Corporation. MOD Systems' growing entertainment catalog includes nearly 4,000 independent and major video titles, and more than five million music tracks. The catalog is part of the MOD Retail Digital Content Distribution System, which handles all aspects of securing, ingesting, and fulfilling digital content in retail stores. With digital distribution, consumers browse and purchase the entertainment they want in the places they already shop, and retailers are empowered to fill customer needs at the point of sale while eliminating the need to order, stock, or return traditional pre-packaged media. Visit http://www.modsystems.com.

MOD Systems is a registered trademark of MOD Systems Incorporated. All product and company names mentioned herein may be trademarks of their respective owners in the U.S. and other countries.

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