(Source: Business Wire)

SMSC (NASDAQ: SMSC), a leading semiconductor company providing Smart
Mixed-Signal Connectivity solutions, today announced that its Media
Oriented Systems Transport (MOST®) networking technology has
been selected as part of the infotainment system for the new BMW X1
compact SUV and Mini Cooper Clubman models. MOST is the standard network
for the infotainment systems across the full range of BMW platforms.
With these latest design wins, MOST is now adopted in over 80 vehicle
models on the road today.
"We are proud to continue to serve BMW with high bandwidth infotainment
networking for all of its platforms worldwide," said Dr. Christian
Thiel, Vice President and General Manager of SMSC's Automotive
Information Systems group. "BMW was the first customer for MOST and its
continued adoption of our technology almost one decade later speaks to
the level of performance, service and reliability that MOST delivers."
MOST multimedia networking technology enables the networking of
feature-rich infotainment systems in automobiles by providing the means
to distribute multimedia entertainment functions among the various
control devices around the car. For example, a CD changer, radio, global
positioning system, mobile telephone and DVD player can be established
in an efficient ring network and can send crisp, static-free audio
signals digitally to the amplifier by utilizing the MOST network.
About SMSC's Automotive Product Line
SMSC's Automotive Information Systems is a supplier of TrueAuto
infotainment and information semiconductor solutions to major
automakers, including Audi, BMW, Daimler, Hyundai/Kia, Jaguar, Land
Rover, Porsche, Toyota and Volvo. SMSC is a founding member of the MOST
Cooperation, a cooperative of automakers, automotive systems architects
and manufacturers and key components suppliers working to extend and
refine the MOST® standard for the evolving requirements of
automotive multimedia networking. Additional information is available at www.smsc-ais.com.
About SMSC
SMSC is a leading developer of Smart Mixed-Signal Connectivity
solutions. SMSC employs a unique systems level approach that
incorporates a broad set of technologies and intellectual property to
deliver differentiating products to its customers. The company is
focused on delivering connectivity solutions that enable the
proliferation of data in personal computers, automobiles, portable
consumer devices and other applications. SMSC's feature-rich products
drive a number of industry standards and include USB, MOST®
automotive networking, embedded system control and analog solutions,
including thermal management and RightTouch capacitive sensing.