Net Sales of $265 Million
                   GAAP EPS of $0.00; Adjusted EPS of $0.05 
              --------------------------------------------------

NEW YORK, Oct. 29, 2009 (GLOBE NEWSWIRE) -- Elizabeth Arden, Inc. (Nasdaq:RDEN), a global prestige beauty products company, today announced financial results for its first fiscal quarter ended September 30, 2009.

FIRST QUARTER RESULTS

For the quarter ended September 30, 2009, the Company reported net sales of $265.2 million, a decrease of 6.7%, as compared to the first quarter of the prior fiscal year. Excluding the unfavorable impact of foreign currency translation, net sales decreased by 5.0%.

Net income per diluted share for the first fiscal quarter ended September 30, 2009 was $0.00, as compared to a net loss per diluted share of $0.45 for the prior year period. Excluding restructuring and other expenses associated with the Company's Global Efficiency Re-engineering initiative, net income per diluted share for the three months ended September 30, 2009 was $0.05, as compared to net income per diluted share of $0.11 for the prior year period. The prior year period also excludes expenses and non-cash charges related to the Liz Claiborne license agreement. A reconciliation between GAAP and adjusted results can be found in the tables and footnotes to this press release.

E. Scott Beattie, Chairman, President and Chief Executive Officer of Elizabeth Arden, Inc., commented, "We are encouraged by our first quarter results, with each of our business units generally performing as we had expected. Sales results were at the high end of our expectations, and earnings exceeded prior guidance, aided by improved trends in the travel retail and distributor markets and more favorable foreign currency rates. We are particularly pleased with the progress we continue to make with our Global Efficiency Re-engineering initiative. Gross margins increased by 90 basis points this quarter, and we were able to reduce inventory by $105 million from September 2008 levels, resulting in a $92 million reduction in credit line and accounts payable balances."

Mr. Beattie continued, "There are signs that economic conditions are beginning to improve, and, while early, we are expecting good performance from our new launches for the holiday season. We are still not yet seeing, however, a return to normalized replenishment by our retailers, particularly in our North America fragrance business. While we expect the gap between retail sales and inventory replenishment to improve, it is difficult to predict the timing and magnitude of any improvement. We remain confident that with the success of our operational initiatives, an improvement in retailer replenishment should lead to accelerated growth in earnings and return on invested capital."

OUTLOOK

For the second quarter of fiscal 2010, the Company expects net sales of $380 million to $390 million and net income per diluted share of $0.65 to $0.75. The net sales guidance for the second fiscal quarter assumes a favorable impact from foreign currency translation of approximately 2.5% as compared to the prior year period.

The Company is updating its annual net sales and earnings guidance for the fiscal year ending June 30, 2010, and now expects a net sales increase of 2.5% to 3.5%, as compared to the prior fiscal year, and earnings per diluted share to be in the range of $0.55 to $0.65.

The guidance assumes October 2009 foreign currency rates and excludes restructuring and other expenses associated with the Company's Global Efficiency Re-engineering initiative. The Company notes that the high degree of ongoing global economic uncertainty may continue to have a negative effect on retailer and consumer confidence and demand, and, along with the foreign currency volatility, makes forecasting difficult. The Company believes that net sales and earnings guidance, excluding the impact of foreign currency and restructuring and other expenses associated with the Company's Global Efficiency Re-engineering initiative, as applicable, facilitates period to period comparisons of the Company's operating and financial performance on a consistent basis.

CONFERENCE CALL INFORMATION

The Company will host a conference call today at 10:00 a.m. Eastern Time. All interested parties can listen to a live web cast of the Company's conference call by visiting the "Corporate Info" section on the Company's web site at http://www.elizabetharden.com. An online archive of the broadcast will be available within one hour of the completion of the call and will be accessible on the Company's web site until November 29, 2009.

Elizabeth Arden is a global prestige beauty products company with an extensive portfolio of prestige beauty brands sold in over 100 countries. The company's brand portfolio includes Elizabeth Arden skincare, color, and fragrance products, PREVAGE(R) anti-aging treatments, the celebrity fragrance brands of Elizabeth Taylor, Mariah Carey, Britney Spears, Hilary Duff, and Usher; the designer fragrance brands of Juicy Couture, Alberta Ferretti, Alfred Sung, Badgley Mischka, Bob Mackie, GANT, Geoffrey Beene, Liz Claiborne, Halston, Lucky Brand, Nanette Lepore and Rocawear; and the lifestyle fragrance brands Curve, Giorgio Beverly Hills, and PS Fine Cologne.

                ELIZABETH ARDEN, INC. AND SUBSIDIARIES
               CONSOLIDATED STATEMENT OF OPERATIONS DATA
                              (Unaudited)
         (In thousands, except percentages and per share data)


                                                  Three Months Ended
                                               -----------------------
                                                Sept. 30,    Sept. 30,
                                                  2009         2008
                                               ----------   ----------
 Net Sales                                     $  265,164   $  284,187
 Cost of Sales                                    148,277      177,773
                                               ----------   ----------
 Gross Profit                                     116,887      106,414
 Gross Profit Percentage                             44.1%        37.4%

 Selling, General and Administrative Expenses     103,943      109,388
 Depreciation and Amortization                      7,276        6,339
                                               ----------   ----------
 Total Operating Expenses                         111,219      115,727

 Interest Expense, Net                              5,611        6,575
                                               ----------   ----------
 Income (Loss) Before Income Taxes                     57      (15,888)
 Provision for (Benefit from) Income Taxes             17       (3,372)
                                               ----------   ----------
 Net Income (Loss)                             $       40   $  (12,516)
                                               ==========   ==========

 As reported:
 -----------
  Net Income (Loss) Per Basic and
   Diluted Share                               $     0.00   $    (0.45)

  Basic Shares                                     27,922       27,866
  Diluted Shares                                   28,484       27,866

  EBITDA (a)                                   $   12,944   $   (2,974)
  EBITDA margin                                       4.9%       (1.0)%

 Adjusted to exclude the effect of
  Liz Claiborne-related and Global Efficiency
 Re-engineering initiative and restructuring
  expenses, net of taxes (b)(c):
 --------------------------------------------

  Gross Profit                                 $  116,887   $  122,809
  Gross Profit Percentage                            44.1%        43.2%

  Net Income                                   $    1,453   $    3,128

  Net Income Per Basic and Diluted Share       $     0.05   $     0.11

  EBITDA (a)                                   $   14,960   $   17,256
  EBITDA margin                                       5.6%         6.1%
                                               ==========   ==========

 (a)  EBITDA is defined as net income plus the provision for income
      taxes (or net loss less benefit from income taxes), plus
      interest expense, plus depreciation and amortization.