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Josh Bernoff to Present Prestigious 2009 Forrester Groundswell Award to Symantec & Zuberance for Word of Mouth/Social Media Program
Tuesday, November 03, 2009 9:05 AM


Award Ceremony to Be Held on Nov. 11, 2009 at Welcome Receptionfor CMO Thought Leadership Summit in San Francisco

Nov. 3, 2009 (Business Wire) -- Forrester Research’s Josh Bernoff, the co-author of the highly-acclaimed business best-seller “Groundswell: Winning in a World Transformed by Social Technologies,” will present a prestigious 2009 Forrester Groundswell Award to Symantec and Zuberance on Wednesday, November 11, 2009 at the CMO Thought Leadership Summit in San Francisco.

Zuberance, the leading Word of Mouth company that delivers sales now, was named a winner of a prestigious 2009 Forrester Groundswell Award for the Norton Advocates program in the highly-coveted Energizing, Business-to-Consumer category. Norton Advocates is the largest and most successful Brand Advocate program in the world today and one of the most successful examples of leveraging Word of Mouth and social media to drive measurable increases in sales.

Bernoff will present the Forrester Groundswell Award on Wednesday, November 11, 2009 at the welcome reception for the CMO Thought Leadership Summit. The reception will occur from 6 PM to 8 PM in the Savoy Room on the 30th floor of the Marriott Hotel, Union Square in San Francisco. Erin Hintz, Vice President, Worldwide Marketing, Consumer Business Unit, Symantec Corporation and Rob Fuggetta, Founder & CEO of Zuberance will accept the award.

The welcome reception and award ceremony is open to all registrants for the CMO Thought Leadership Summit. If you are not registered to attend the CMO Thought Leadership Summit, but would like to attend the welcome reception and award ceremony, please contact Lia Coniglio of Zuberance at 650.610.1180.

Bringing Together Preeminent Chief Marketing Officers

Hosted by The CMO Club, the CMO Thought Leadership Summit is bringing together the preeminent CMOs in business today for a two-day event starting November 12 that will be a platform for the world’s best CMO conversations. Over 70 CMOs are confirmed to attend and will take part in discussions that will bring pertinent information about today’s global market, all in an effort to help and further gain more thought leadership as a CMO. For more information and to register online for the CMO Thought Leadership Summit, go to www.thecmoclubsummit.com.

About the CMO Club

The CMO Club was created for the unique purpose of bringing Chief Marketing Officers together in an environment of openness and contribution that enables them to become better at what they do. Tailored exclusively to top marketing executives, this club hosts dinners and events, shares reports and research from leaders in the marketing industry, and leverages the first online network for "CMOs only" for sharing ideas, helping each other, and serving as a resource for CMO career opportunities. The CMO Club was founded in 2006 by seasoned marketing executive Pete Krainik and currently has over 800 members. Find out more about The CMO Club at www.thecmoclub.com

About Zuberance

Zuberance is the leading Word of Mouth company driving sales now and the winner of a prestigious 2009 Forrester Groundswell Award. Zuberance’s ground-breaking Word of Mouth marketing platform and expertise enables companies to identify and mobilize their highly-satisfied customers (AKA “Brand Advocates”) plus track results in real-time. Zuberance customers include Global 2000 companies plus growing companies. Headquartered in San Carlos, CA, Zuberance is backed by Emergence Capital Partners, the leading venture capital firm focused on early and growth-stage Technology-Enabled Services companies. For more information, visit Zuberance at www.zuberance.com, call 866.967.9746 or email matt@zuberance.com.

(Source: iStockAnalyst )


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