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FORM 3UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

INITIAL STATEMENT OF BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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1. Name and Address of Reporting Person*
McCarthy Eugene R

(Last)(First)(Middle)
1020 HULL ST

(Street)
BALTIMOREMD21230

(City)(State)(Zip)
2. Date of Event Requiring Statement (Month/Day/Year)
08/10/2009
3. Issuer Name and Ticker or Trading Symbol
Under Armour, Inc. [UA]
4. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director10% Owner
XOfficer (give title below)Other (specify below)
SVP of Footwear
5. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Beneficially Owned
1. Title of Security (Instr. 4) 2. Amount of Securities Owned (Instr. 4) 3. Ownership Form: Direct (D) or Indirect (I) (Instr. 5) 4. Nature of Indirect Beneficial Ownership (Instr. 5)
Table II - Derivative Securities Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 4) 2. Date Exercisable and Expiration Date (Month/Day/Year) 3. Title and Amount of Securities Underlying Derivative Security (Instr. 4)4. Conversion or Excercise Price of Derivative Security 5. Ownership Form: Direct (D) or Indirect (I) (Instr. 5) 6. Nature of Indirect Beneficial Ownership (Instr. 5)
Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
No securities are beneficially owned

 
Remarks:
Exhibit�List

Exhibit�24�-�Power�of�Attorney
By: /s/ John P. Stanton, Attorney in Fact For: Eugene R. McCarthy08/10/2009
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 5(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Exhibit 24

POWER OF ATTORNEY

       Know all by these presents, that the undersigned hereby constitutes 
and appoints each of John P. Stanton and Cynthia Raposo, signing singly, 
the undersigned's true and lawful attorney-in-fact to:
       
(1)  execute for and on behalf of the undersigned, in the undersigned's 
capacity as an officer and/or director of Under Armour,Inc. (the "Company"), 
Forms 3, 4, and 5 in accordance with Section 16(a) of the Securities 
Exchange Act of 1934 and the rules thereunder;

(2)  do and perform any and all acts for and on behalf of the undersigned 
which may be necessary or desirable to complete and execute any such Form 
3, 4, or 5, complete and execute any amendment or amendments thereto, and 
timely file such form with the United States Securities and Exchange 
Commission and any stock exchange or similar authority; and

(3)  take any other action of any type whatsoever in connection with 
the foregoing which, in the opinion of such attorney-in-fact, may be 
of benefit to, in the best interest of, or legally required by, the 
undersigned, it being understood that the documents executed by such 
attorney-in-fact on behalf of the undersigned pursuant to this Power 
of Attorney shall be in such form and shall contain such terms and 
conditions as such attorney-in-fact may approve in such 
attorney-in-fact's discretion.

      The undersigned hereby grants to each such attorney-in-fact full 
power and authority to do and perform any and every act and thing 
whatsoever requisite, necessary, or proper to be done in the exercise 
of any of the rights and powers herein granted, as fully to all 
intents and purposes as the undersigned might or could do if personally 
present, with full power of substitution or revocation, hereby ratifying 
and confirming all that such attorney-in-fact, or such attorney-in-fact's 
substitute or substitutes, shall lawfully do or cause to be done by virtue 
of this power of attorney and the rights and powers herein granted. The 
undersigned acknowledges that the foregoing attorneys-in-fact, in serving 
in such capacity at the request of the undersigned, are not assuming, 
nor is the Company assuming, any of the undersigned's responsibilities 
to comply with Section 16 of the Securities Exchange Act of 1934.
    
       This Power of Attorney shall remain in full force and effect 
until the undersigned is no longer required to file Forms 3, 4, and 5 
with respect to the undersigned's holdings of and transactions in 
securities issued by the Company, unless earlier revoked by the 
undersigned in a signed writing delivered to the foregoing attorneys-in-fact.
       
       IN WITNESS WHEREOF, the undersigned has caused this Power of 
Attorney to be executed as of this 10th day of August, 2009.


  /s/ Eugene McCarthy
Signature

      Eugene McCarthy
Print Name


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